Marketing de relaciones en los medios sociales: Estudio empírico de los antecedentes y consecuentes de la calidad de la relación en los sitios web de viajes
The Relationship Marketing is a term that it includes significantly more than a few simple aims with his strategies; for it, it seems to be better to understand it as a philosophy. So, this philosophy is the one that the small merchants have been applying in the practice during the whole life. Thoug...
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| Formato: | text (thesis) |
| Lenguaje: | spa |
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Universidad Rey Juan Carlos (España)
2014
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| Acceso en línea: | https://dialnet.unirioja.es/servlet/oaites?codigo=46661 |
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