Strategic Antecedents and Consequents for the Performance of E-Business Companies

This article aims to examine the influence of the strategic background and of the business model elements on its value proposition, and to investigate the relationship between the value proposition and the performance of e-business. The research is supported theoretically by the Technological, Organ...

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Autores principales: Elnivan Moreira de Souza, Paulo César de Sousa Batista
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PT
Publicado: FUCAPE Business School 2017
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spelling oai:doaj.org-article:01af5d4116bf41c1813d1813cf47b3bd2021-11-11T15:48:07ZStrategic Antecedents and Consequents for the Performance of E-Business Companies1807-734Xhttps://doaj.org/article/01af5d4116bf41c1813d1813cf47b3bd2017-01-01T00:00:00Zhttp://www.redalyc.org/articulo.oa?id=123049109004https://doaj.org/toc/1807-734XThis article aims to examine the influence of the strategic background and of the business model elements on its value proposition, and to investigate the relationship between the value proposition and the performance of e-business. The research is supported theoretically by the Technological, Organizational and Environmental framework (TOE), derived from the Diffusion of Innovation Theory (DIT), for the Strategic Background (IFINEDO, 2011), by the Business Model theory (OSTERWALDER; PIGNEUR; 2010; SOUZA; BATISTA, 2014) and by the business performance literature (RAMANUJAN; VENKATRAMAN, 1987). We tested the proposed model with a sample of 252 observations, using the structural equation modeling. The main results indicate a partial influence of the strategic background in the value proposition through the constructs management positioning, organizational readiness, relative advantage and pressure from stakeholders. Relating to the business model, the constructs of market segmentation, customer relationships, capabilities, partnerships and revenue model influence the value proposition, which in turn affects positively the performance of e-business companies.Elnivan Moreira de SouzaPaulo César de Sousa BatistaFUCAPE Business Schoolarticlestrategic antecedentsbusiness modelsperformanceebusinessBusinessHF5001-6182ENPTBBR: Brazilian Business Review, Vol 14, Iss 1, Pp 59-85 (2017)
institution DOAJ
collection DOAJ
language EN
PT
topic strategic antecedents
business models
performance
e
business
Business
HF5001-6182
spellingShingle strategic antecedents
business models
performance
e
business
Business
HF5001-6182
Elnivan Moreira de Souza
Paulo César de Sousa Batista
Strategic Antecedents and Consequents for the Performance of E-Business Companies
description This article aims to examine the influence of the strategic background and of the business model elements on its value proposition, and to investigate the relationship between the value proposition and the performance of e-business. The research is supported theoretically by the Technological, Organizational and Environmental framework (TOE), derived from the Diffusion of Innovation Theory (DIT), for the Strategic Background (IFINEDO, 2011), by the Business Model theory (OSTERWALDER; PIGNEUR; 2010; SOUZA; BATISTA, 2014) and by the business performance literature (RAMANUJAN; VENKATRAMAN, 1987). We tested the proposed model with a sample of 252 observations, using the structural equation modeling. The main results indicate a partial influence of the strategic background in the value proposition through the constructs management positioning, organizational readiness, relative advantage and pressure from stakeholders. Relating to the business model, the constructs of market segmentation, customer relationships, capabilities, partnerships and revenue model influence the value proposition, which in turn affects positively the performance of e-business companies.
format article
author Elnivan Moreira de Souza
Paulo César de Sousa Batista
author_facet Elnivan Moreira de Souza
Paulo César de Sousa Batista
author_sort Elnivan Moreira de Souza
title Strategic Antecedents and Consequents for the Performance of E-Business Companies
title_short Strategic Antecedents and Consequents for the Performance of E-Business Companies
title_full Strategic Antecedents and Consequents for the Performance of E-Business Companies
title_fullStr Strategic Antecedents and Consequents for the Performance of E-Business Companies
title_full_unstemmed Strategic Antecedents and Consequents for the Performance of E-Business Companies
title_sort strategic antecedents and consequents for the performance of e-business companies
publisher FUCAPE Business School
publishDate 2017
url https://doaj.org/article/01af5d4116bf41c1813d1813cf47b3bd
work_keys_str_mv AT elnivanmoreiradesouza strategicantecedentsandconsequentsfortheperformanceofebusinesscompanies
AT paulocesardesousabatista strategicantecedentsandconsequentsfortheperformanceofebusinesscompanies
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