Pengembangan Niat Adopsi Mobile Wallet: Integrasi Model UTAUT2 dengan Social Connectedness dan Culture
Smartphone technology is rising rapidly around the world. It allows various companies including financial institution to improve services for their customers. Mobile wallet is a cashless payment system that is carried out with a mobile phone. Since 2010, The Central Bank of Indonesia has been encour...
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LPPM Universitas Katolik Parahyangan
2021
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oai:doaj.org-article:027f1973fd87426f93ce05e97a575d552021-11-09T02:44:06ZPengembangan Niat Adopsi Mobile Wallet: Integrasi Model UTAUT2 dengan Social Connectedness dan Culture0216-10362339-149910.26593/jrsi.v10i2.4374.145-160https://doaj.org/article/027f1973fd87426f93ce05e97a575d552021-10-01T00:00:00Zhttps://journal.unpar.ac.id/index.php/jrsi/article/view/4374https://doaj.org/toc/0216-1036https://doaj.org/toc/2339-1499Smartphone technology is rising rapidly around the world. It allows various companies including financial institution to improve services for their customers. Mobile wallet is a cashless payment system that is carried out with a mobile phone. Since 2010, The Central Bank of Indonesia has been encouraging the adoption of cashless payment system, including mobile wallet. Despite the efforts made, the use of cashless payment system in Indonesia is still low. This paper investigates the determinants of customers’ intention to adopt mobile wallet using the Unified Theory of Acceptance and Use of Technology 2 (UTAUT2) Model. It offers theoretical contributions by extending UTAUT2 with social connectedness and culture. Empirical data from 139 Indonesian customers were used to test the proposed model using partial least square structural equation modeling. It was found that performance expectancy, hedonic motivation, price value, and habits significantly influence customers’ intention to adopt mobile wallet. This study also found that social connectedness significantly affects performance expectancy and effort expectancy. The findings of this study would also be beneficial for mobile wallet providers to develop effective strategies to increase the use of mobile wallet in Indonesia.Felick KurniaLPPM Universitas Katolik Parahyanganarticleculture, mobile wallet adoption, social connectedness, utaut2Industrial engineering. Management engineeringT55.4-60.8ENIDJurnal Rekayasa Sistem Industri, Vol 10, Iss 2, Pp 145-160 (2021) |
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culture, mobile wallet adoption, social connectedness, utaut2 Industrial engineering. Management engineering T55.4-60.8 |
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culture, mobile wallet adoption, social connectedness, utaut2 Industrial engineering. Management engineering T55.4-60.8 Felick Kurnia Pengembangan Niat Adopsi Mobile Wallet: Integrasi Model UTAUT2 dengan Social Connectedness dan Culture |
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Smartphone technology is rising rapidly around the world. It allows various companies including financial institution to improve services for their customers. Mobile wallet is a cashless payment system that is carried out with a mobile phone. Since 2010, The Central Bank of Indonesia has been encouraging the adoption of cashless payment system, including mobile wallet. Despite the efforts made, the use of cashless payment system in Indonesia is still low. This paper investigates the determinants of customers’ intention to adopt mobile wallet using the Unified Theory of Acceptance and Use of Technology 2 (UTAUT2) Model. It offers theoretical contributions by extending UTAUT2 with social connectedness and culture. Empirical data from 139 Indonesian customers were used to test the proposed model using partial least square structural equation modeling. It was found that performance expectancy, hedonic motivation, price value, and habits significantly influence customers’ intention to adopt mobile wallet. This study also found that social connectedness significantly affects performance expectancy and effort expectancy. The findings of this study would also be beneficial for mobile wallet providers to develop effective strategies to increase the use of mobile wallet in Indonesia. |
format |
article |
author |
Felick Kurnia |
author_facet |
Felick Kurnia |
author_sort |
Felick Kurnia |
title |
Pengembangan Niat Adopsi Mobile Wallet: Integrasi Model UTAUT2 dengan Social Connectedness dan Culture |
title_short |
Pengembangan Niat Adopsi Mobile Wallet: Integrasi Model UTAUT2 dengan Social Connectedness dan Culture |
title_full |
Pengembangan Niat Adopsi Mobile Wallet: Integrasi Model UTAUT2 dengan Social Connectedness dan Culture |
title_fullStr |
Pengembangan Niat Adopsi Mobile Wallet: Integrasi Model UTAUT2 dengan Social Connectedness dan Culture |
title_full_unstemmed |
Pengembangan Niat Adopsi Mobile Wallet: Integrasi Model UTAUT2 dengan Social Connectedness dan Culture |
title_sort |
pengembangan niat adopsi mobile wallet: integrasi model utaut2 dengan social connectedness dan culture |
publisher |
LPPM Universitas Katolik Parahyangan |
publishDate |
2021 |
url |
https://doaj.org/article/027f1973fd87426f93ce05e97a575d55 |
work_keys_str_mv |
AT felickkurnia pengembanganniatadopsimobilewalletintegrasimodelutaut2dengansocialconnectednessdanculture |
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