A ética do cuidado como uma gramática da ação: uma análise do consumo crítico em um mercado alternativo

This article is part of a study that addresses the emergence of critical consumption in southern Brazil. Contemporarily, critical consumption is understood as a multifaceted phenomenon which means the materialization of moral concepts and worldviews on the basis of critical positions in relation to...

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Autores principales:	Felipe da Luz Colomé, Ricardo Mayer
Formato:	article
Lenguaje:	PT
Publicado:	Universidade do Vale do Rio dos Sinos (UNISINOS) 2016
Materias:	critical consumption grammar of action ethics of care solidarity economy health Social Sciences H Social sciences (General) H1-99
Acceso en línea:	https://doaj.org/article/039026d39f3f44d5af22282a490d1314
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spelling	oai:doaj.org-article:039026d39f3f44d5af22282a490d13142021-11-11T15:42:00ZA ética do cuidado como uma gramática da ação: uma análise do consumo crítico em um mercado alternativo2177-6229https://doaj.org/article/039026d39f3f44d5af22282a490d13142016-01-01T00:00:00Zhttp://www.redalyc.org/articulo.oa?id=93849899014https://doaj.org/toc/2177-6229This article is part of a study that addresses the emergence of critical consumption in southern Brazil. Contemporarily, critical consumption is understood as a multifaceted phenomenon which means the materialization of moral concepts and worldviews on the basis of critical positions in relation to consumption. This study investigated that phenomenon, based on the consumption practices developed within the solidarity economy. Through the contributions of the pragmatic sociology of Luc Boltanski and Laurent Thevenot (1991), we analyzed the axiological rationality that underlies the actors’ preferences in alternative markets. Based on these assumptions, from a field research conducted at the fair of solidarity economy of Santa Maria, RS, Brazil, we highlight the motivations and justifications that lead to the constitution of an ethics of care, anchored in the bonds of community membership with an emphasis on primary sociabilities considering thechoice of a healthy diet. Thus, in relation to the results of this research, we came across the prevalence of arguments grounded in a moral which privileges the care for the members of the household community. In relation the methodological procedures, we made use of a qualitative approach, and used the techniques of participant observation and semi-structured interviews with people who go to this alternative market.Felipe da Luz ColoméRicardo MayerUniversidade do Vale do Rio dos Sinos (UNISINOS)articlecritical consumptiongrammar of actionethics of caresolidarity economyhealthSocial SciencesHSocial sciences (General)H1-99PTCiências Sociais Unisinos, Vol 52, Iss 3, Pp 425-436 (2016)
institution	DOAJ
collection	DOAJ
language	PT
topic	critical consumption grammar of action ethics of care solidarity economy health Social Sciences H Social sciences (General) H1-99
spellingShingle	critical consumption grammar of action ethics of care solidarity economy health Social Sciences H Social sciences (General) H1-99 Felipe da Luz Colomé Ricardo Mayer A ética do cuidado como uma gramática da ação: uma análise do consumo crítico em um mercado alternativo
description	This article is part of a study that addresses the emergence of critical consumption in southern Brazil. Contemporarily, critical consumption is understood as a multifaceted phenomenon which means the materialization of moral concepts and worldviews on the basis of critical positions in relation to consumption. This study investigated that phenomenon, based on the consumption practices developed within the solidarity economy. Through the contributions of the pragmatic sociology of Luc Boltanski and Laurent Thevenot (1991), we analyzed the axiological rationality that underlies the actors’ preferences in alternative markets. Based on these assumptions, from a field research conducted at the fair of solidarity economy of Santa Maria, RS, Brazil, we highlight the motivations and justifications that lead to the constitution of an ethics of care, anchored in the bonds of community membership with an emphasis on primary sociabilities considering thechoice of a healthy diet. Thus, in relation to the results of this research, we came across the prevalence of arguments grounded in a moral which privileges the care for the members of the household community. In relation the methodological procedures, we made use of a qualitative approach, and used the techniques of participant observation and semi-structured interviews with people who go to this alternative market.
format	article
author	Felipe da Luz Colomé Ricardo Mayer
author_facet	Felipe da Luz Colomé Ricardo Mayer
author_sort	Felipe da Luz Colomé
title	A ética do cuidado como uma gramática da ação: uma análise do consumo crítico em um mercado alternativo
title_short	A ética do cuidado como uma gramática da ação: uma análise do consumo crítico em um mercado alternativo
title_full	A ética do cuidado como uma gramática da ação: uma análise do consumo crítico em um mercado alternativo
title_fullStr	A ética do cuidado como uma gramática da ação: uma análise do consumo crítico em um mercado alternativo
title_full_unstemmed	A ética do cuidado como uma gramática da ação: uma análise do consumo crítico em um mercado alternativo
title_sort	ética do cuidado como uma gramática da ação: uma análise do consumo crítico em um mercado alternativo
publisher	Universidade do Vale do Rio dos Sinos (UNISINOS)
publishDate	2016
url	https://doaj.org/article/039026d39f3f44d5af22282a490d1314
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A ética do cuidado como uma gramática da ação: uma análise do consumo crítico em um mercado alternativo

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