Explicating Choice of MTN® Advertising Frameworks in Nigerian Print Media
The meaning that a communicator intends to make determines the choice of the lexemes that the individual employs. Thus, this study explored the textual choices of MTN advertisements; as such entities were utilised to generate meaning potential. Seven advertisements of MTN functioned as the objects...
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Autores principales: | Taofeek O Dalamu, Ogunlusi Gbenga |
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Formato: | article |
Lenguaje: | EN |
Publicado: |
Universitas Cokroaminoto Palopo
2020
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Materias: | |
Acceso en línea: | https://doaj.org/article/04372071848d464cbb26f6a514c7e139 |
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