Micro-celebrity participation and risk communication in Indonesia

Information dissemination in the media, specifically social media, is one of the critical channels of information related to the COVID-19 outbreak sought by the public. The information presented has been related to accurate and reliable situation reports and false information in various forms, not...

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Autor principal: Lidwina Mutia Sadasri
Formato: article
Lenguaje:EN
Publicado: Asia Pacific Network 2020
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Acceso en línea:https://doaj.org/article/047898d133cf4ea4929ca83b0e0271a9
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spelling oai:doaj.org-article:047898d133cf4ea4929ca83b0e0271a92021-12-02T14:05:19ZMicro-celebrity participation and risk communication in Indonesia10.24135/pjr.v26i2.11351023-94992324-2035https://doaj.org/article/047898d133cf4ea4929ca83b0e0271a92020-11-01T00:00:00Zhttps://ojs.aut.ac.nz/pacific-journalism-review/article/view/1135https://doaj.org/toc/1023-9499https://doaj.org/toc/2324-2035 Information dissemination in the media, specifically social media, is one of the critical channels of information related to the COVID-19 outbreak sought by the public. The information presented has been related to accurate and reliable situation reports and false information in various forms, not only text-based but also audio and visual. The chaos of data, coupled with a central response that seemed unprepared, shaped the Indonesian community’s perceptions of the COVID-19 outbreak. This fact related to the massive number of internet users in Indonesia is one aspect of the government’s decision, in this case BNPB (Badan Nasional Penanggulangan Bencana; officially National Disaster Management Authority), to engage strong social media influencers. The government collaborated with some influencers to enable public engagement through online social media platforms in the context of COVID-19—two of them being @dr.tirta and @rachelvennya. The platforms also gained more visibility after being appointed COVID-19 influencers. They updated information about COVID-19 on their social media accounts with picture posts and Instagram stories, either individually or in collaboration with others. This study aims to analyse the practice of the Indonesian government’s agency using micro-celebrity to deploy a risk communication frame and the delivery of the message by a celebrated person. Lidwina Mutia SadasriAsia Pacific Networkarticlecontent analysisIndonesiaInstagrammicro-celebritynew mediaparticipationCommunication. Mass mediaP87-96Journalism. The periodical press, etc.PN4699-5650ENPacific Journalism Review, Vol 26, Iss 2 (2020)
institution DOAJ
collection DOAJ
language EN
topic content analysis
Indonesia
Instagram
micro-celebrity
new media
participation
Communication. Mass media
P87-96
Journalism. The periodical press, etc.
PN4699-5650
spellingShingle content analysis
Indonesia
Instagram
micro-celebrity
new media
participation
Communication. Mass media
P87-96
Journalism. The periodical press, etc.
PN4699-5650
Lidwina Mutia Sadasri
Micro-celebrity participation and risk communication in Indonesia
description Information dissemination in the media, specifically social media, is one of the critical channels of information related to the COVID-19 outbreak sought by the public. The information presented has been related to accurate and reliable situation reports and false information in various forms, not only text-based but also audio and visual. The chaos of data, coupled with a central response that seemed unprepared, shaped the Indonesian community’s perceptions of the COVID-19 outbreak. This fact related to the massive number of internet users in Indonesia is one aspect of the government’s decision, in this case BNPB (Badan Nasional Penanggulangan Bencana; officially National Disaster Management Authority), to engage strong social media influencers. The government collaborated with some influencers to enable public engagement through online social media platforms in the context of COVID-19—two of them being @dr.tirta and @rachelvennya. The platforms also gained more visibility after being appointed COVID-19 influencers. They updated information about COVID-19 on their social media accounts with picture posts and Instagram stories, either individually or in collaboration with others. This study aims to analyse the practice of the Indonesian government’s agency using micro-celebrity to deploy a risk communication frame and the delivery of the message by a celebrated person.
format article
author Lidwina Mutia Sadasri
author_facet Lidwina Mutia Sadasri
author_sort Lidwina Mutia Sadasri
title Micro-celebrity participation and risk communication in Indonesia
title_short Micro-celebrity participation and risk communication in Indonesia
title_full Micro-celebrity participation and risk communication in Indonesia
title_fullStr Micro-celebrity participation and risk communication in Indonesia
title_full_unstemmed Micro-celebrity participation and risk communication in Indonesia
title_sort micro-celebrity participation and risk communication in indonesia
publisher Asia Pacific Network
publishDate 2020
url https://doaj.org/article/047898d133cf4ea4929ca83b0e0271a9
work_keys_str_mv AT lidwinamutiasadasri microcelebrityparticipationandriskcommunicationinindonesia
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