Green Operation Strategy for SMEs: Agri-food Business Thailand Case Study
Green supply chain management is increasingly recognized in public, and many industry sectors progressively acknowledge its essential. The study's goals were to find an effective green operation strategy model that results in a sustainable competitive advantage for the SMEs agri-foods business....
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UIKTEN
2021
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oai:doaj.org-article:0705c01d4c654cd2b291c71d3de10ba52021-12-01T21:54:06ZGreen Operation Strategy for SMEs: Agri-food Business Thailand Case Study10.18421/TEM104-432217-83092217-8333https://doaj.org/article/0705c01d4c654cd2b291c71d3de10ba52021-11-01T00:00:00Zhttps://www.temjournal.com/content/104/TEMJournalNovember2021_1803_1812.pdfhttps://doaj.org/toc/2217-8309https://doaj.org/toc/2217-8333Green supply chain management is increasingly recognized in public, and many industry sectors progressively acknowledge its essential. The study's goals were to find an effective green operation strategy model that results in a sustainable competitive advantage for the SMEs agri-foods business. A total of 250 SMEs agri-food business owners were responded to a survey questionnaire. In this study, the partial least squares (PLS-SEM) technique was used for hypothesis testing. Research results indicate that green operation strategy influences the companies to gain better efficiency, environmental, and economic performance.Krittapha SaenchaiyathonJirawat WongthongchaiUIKTENarticlegreen operation strategygreen practiceexecutive supportpls-semEducationLTechnologyTENTEM Journal, Vol 10, Iss 4, Pp 1803-1812 (2021) |
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green operation strategy green practice executive support pls-sem Education L Technology T |
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green operation strategy green practice executive support pls-sem Education L Technology T Krittapha Saenchaiyathon Jirawat Wongthongchai Green Operation Strategy for SMEs: Agri-food Business Thailand Case Study |
description |
Green supply chain management is increasingly recognized in public, and many industry sectors progressively acknowledge its essential. The study's goals were to find an effective green operation strategy model that results in a sustainable competitive advantage for the SMEs agri-foods business. A total of 250 SMEs agri-food business owners were responded to a survey questionnaire. In this study, the partial least squares (PLS-SEM) technique was used for hypothesis testing. Research results indicate that green operation strategy influences the companies to gain better efficiency, environmental, and economic performance. |
format |
article |
author |
Krittapha Saenchaiyathon Jirawat Wongthongchai |
author_facet |
Krittapha Saenchaiyathon Jirawat Wongthongchai |
author_sort |
Krittapha Saenchaiyathon |
title |
Green Operation Strategy for SMEs: Agri-food Business Thailand Case Study |
title_short |
Green Operation Strategy for SMEs: Agri-food Business Thailand Case Study |
title_full |
Green Operation Strategy for SMEs: Agri-food Business Thailand Case Study |
title_fullStr |
Green Operation Strategy for SMEs: Agri-food Business Thailand Case Study |
title_full_unstemmed |
Green Operation Strategy for SMEs: Agri-food Business Thailand Case Study |
title_sort |
green operation strategy for smes: agri-food business thailand case study |
publisher |
UIKTEN |
publishDate |
2021 |
url |
https://doaj.org/article/0705c01d4c654cd2b291c71d3de10ba5 |
work_keys_str_mv |
AT krittaphasaenchaiyathon greenoperationstrategyforsmesagrifoodbusinessthailandcasestudy AT jirawatwongthongchai greenoperationstrategyforsmesagrifoodbusinessthailandcasestudy |
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1718404142530035712 |