Factors Influencing Consumers’ Purchase Intention towards Electric Two-Wheelers

The demand for electric vehicles (EVs) has significantly increased in recent years, but it represents only a tiny percentage of the total new vehicles sold globally. In 2021, the total sales of electric two-wheelers were less than 1% only. Therefore, the adoption of an electric two-wheeler (E2W) nee...

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Autores principales:	Sudarsan Jayasingh, T. Girija, Sivakumar Arunkumar
Formato:	article
Lenguaje:	EN
Publicado:	MDPI AG 2021
Materias:	electric vehicles electric two-wheelers electric motorcycle green consumption behavior behavioral intention attitude Environmental effects of industries and plants TD194-195 Renewable energy sources TJ807-830 Environmental sciences GE1-350
Acceso en línea:	https://doaj.org/article/0824c5f489bf4e5da112697d1e824d65
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spelling	oai:doaj.org-article:0824c5f489bf4e5da112697d1e824d652021-11-25T19:04:56ZFactors Influencing Consumers’ Purchase Intention towards Electric Two-Wheelers10.3390/su1322128512071-1050https://doaj.org/article/0824c5f489bf4e5da112697d1e824d652021-11-01T00:00:00Zhttps://www.mdpi.com/2071-1050/13/22/12851https://doaj.org/toc/2071-1050The demand for electric vehicles (EVs) has significantly increased in recent years, but it represents only a tiny percentage of the total new vehicles sold globally. In 2021, the total sales of electric two-wheelers were less than 1% only. Therefore, the adoption of an electric two-wheeler (E2W) needs to be studied. This research develops a behavioral electric two-wheelers adoption intention model. The present study aimed to identify the factors that influence consumers’ intentions to adopt electric two-wheelers. The questionnaire method was employed, and 182 valid responses were collected. The partial least squares structural equation modeling (PLS-SEM) was used to test the research hypothesis. The empirical results indicate that environmental concern, perceived economic benefit, charging infrastructure, and social influence significantly impact consumers’ attitudes towards electric two-wheelers. Attitude also significantly affects the consumer’s intention to purchase an electric two-wheeler. Perceived economic benefits were found to be the main factor influencing consumers to purchase electric two-wheelers. The findings of this research also show that women are more inclined towards purchasing electric two-wheelers than men. These results offer useful information for governments and electric-two-wheelers companies to gain a better understanding of consumer behavior towards purchasing electric two-wheelers.Sudarsan JayasinghT. GirijaSivakumar ArunkumarMDPI AGarticleelectric vehicleselectric two-wheelerselectric motorcyclegreen consumption behaviorbehavioral intentionattitudeEnvironmental effects of industries and plantsTD194-195Renewable energy sourcesTJ807-830Environmental sciencesGE1-350ENSustainability, Vol 13, Iss 12851, p 12851 (2021)
institution	DOAJ
collection	DOAJ
language	EN
topic	electric vehicles electric two-wheelers electric motorcycle green consumption behavior behavioral intention attitude Environmental effects of industries and plants TD194-195 Renewable energy sources TJ807-830 Environmental sciences GE1-350
spellingShingle	electric vehicles electric two-wheelers electric motorcycle green consumption behavior behavioral intention attitude Environmental effects of industries and plants TD194-195 Renewable energy sources TJ807-830 Environmental sciences GE1-350 Sudarsan Jayasingh T. Girija Sivakumar Arunkumar Factors Influencing Consumers’ Purchase Intention towards Electric Two-Wheelers
description	The demand for electric vehicles (EVs) has significantly increased in recent years, but it represents only a tiny percentage of the total new vehicles sold globally. In 2021, the total sales of electric two-wheelers were less than 1% only. Therefore, the adoption of an electric two-wheeler (E2W) needs to be studied. This research develops a behavioral electric two-wheelers adoption intention model. The present study aimed to identify the factors that influence consumers’ intentions to adopt electric two-wheelers. The questionnaire method was employed, and 182 valid responses were collected. The partial least squares structural equation modeling (PLS-SEM) was used to test the research hypothesis. The empirical results indicate that environmental concern, perceived economic benefit, charging infrastructure, and social influence significantly impact consumers’ attitudes towards electric two-wheelers. Attitude also significantly affects the consumer’s intention to purchase an electric two-wheeler. Perceived economic benefits were found to be the main factor influencing consumers to purchase electric two-wheelers. The findings of this research also show that women are more inclined towards purchasing electric two-wheelers than men. These results offer useful information for governments and electric-two-wheelers companies to gain a better understanding of consumer behavior towards purchasing electric two-wheelers.
format	article
author	Sudarsan Jayasingh T. Girija Sivakumar Arunkumar
author_facet	Sudarsan Jayasingh T. Girija Sivakumar Arunkumar
author_sort	Sudarsan Jayasingh
title	Factors Influencing Consumers’ Purchase Intention towards Electric Two-Wheelers
title_short	Factors Influencing Consumers’ Purchase Intention towards Electric Two-Wheelers
title_full	Factors Influencing Consumers’ Purchase Intention towards Electric Two-Wheelers
title_fullStr	Factors Influencing Consumers’ Purchase Intention towards Electric Two-Wheelers
title_full_unstemmed	Factors Influencing Consumers’ Purchase Intention towards Electric Two-Wheelers
title_sort	factors influencing consumers’ purchase intention towards electric two-wheelers
publisher	MDPI AG
publishDate	2021
url	https://doaj.org/article/0824c5f489bf4e5da112697d1e824d65
work_keys_str_mv	AT sudarsanjayasingh factorsinfluencingconsumerspurchaseintentiontowardselectrictwowheelers AT tgirija factorsinfluencingconsumerspurchaseintentiontowardselectrictwowheelers AT sivakumararunkumar factorsinfluencingconsumerspurchaseintentiontowardselectrictwowheelers
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Factors Influencing Consumers’ Purchase Intention towards Electric Two-Wheelers

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