Cultural Encounters in the Banking Sector of Serbia: The Case of Raiffeisenbank
This paper aims to examine the existence of cultural shock, differences and conflicts inside Raiffeisenbank, between personnel belonging to two national cultures (Austrian and Serbian), which could, conditionally, be regarded as representatives of ’’Western’’ and ’’Eastern’’ cultural models. The foc...
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| Formato: | article |
| Lenguaje: | EN FR SR |
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University of Belgrade
2016
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| Acceso en línea: | https://doaj.org/article/0897e6676f764f0183e360747126c0b9 |
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