IMPROVING THE SALES PROCESS OF THE AUTO DEALER ENTERPRISE: HIDDEN POINTS OF GROWTH

Sales have been considered as a process, which can be described, studied, systematized and, on this basis, to increase its effectiveness. The results of the audit work of the sales department of the dealership have been presented. The problems of telephone conversations of sellers with dealership cu...

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Autor principal:	E. Kuptsova
Formato:	article
Lenguaje:	RU
Publicado:	Publishing House of the State University of Management 2019
Materias:	car dealer sales model competitiveness passive sales lidogeneration Sociology (General) HM401-1281 Economics as a science HB71-74
Acceso en línea:	https://doaj.org/article/09561f7c5b1343819a70b9eb971df310
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spelling	oai:doaj.org-article:09561f7c5b1343819a70b9eb971df3102021-12-03T07:43:30ZIMPROVING THE SALES PROCESS OF THE AUTO DEALER ENTERPRISE: HIDDEN POINTS OF GROWTH1816-42772686-841510.26425/1816-4277-2019-10-118-123https://doaj.org/article/09561f7c5b1343819a70b9eb971df3102019-11-01T00:00:00Zhttps://vestnik.guu.ru/jour/article/view/1796https://doaj.org/toc/1816-4277https://doaj.org/toc/2686-8415Sales have been considered as a process, which can be described, studied, systematized and, on this basis, to increase its effectiveness. The results of the audit work of the sales department of the dealership have been presented. The problems of telephone conversations of sellers with dealership customers and the reasons for refusing to buy a car have been revealed. The control points for incoming phone calls from the marketing department and sales department have been defined. An approach to the development of the sales model of an auto dealer center based on lido generation has been considered.E. KuptsovaE. KuptsovaPublishing House of the State University of Managementarticlecar dealersales modelcompetitivenesspassive saleslidogenerationSociology (General)HM401-1281Economics as a scienceHB71-74RUВестник университета, Vol 0, Iss 10, Pp 118-123 (2019)
institution	DOAJ
collection	DOAJ
language	RU
topic	car dealer sales model competitiveness passive sales lidogeneration Sociology (General) HM401-1281 Economics as a science HB71-74
spellingShingle	car dealer sales model competitiveness passive sales lidogeneration Sociology (General) HM401-1281 Economics as a science HB71-74 E. Kuptsova E. Kuptsova IMPROVING THE SALES PROCESS OF THE AUTO DEALER ENTERPRISE: HIDDEN POINTS OF GROWTH
description	Sales have been considered as a process, which can be described, studied, systematized and, on this basis, to increase its effectiveness. The results of the audit work of the sales department of the dealership have been presented. The problems of telephone conversations of sellers with dealership customers and the reasons for refusing to buy a car have been revealed. The control points for incoming phone calls from the marketing department and sales department have been defined. An approach to the development of the sales model of an auto dealer center based on lido generation has been considered.
format	article
author	E. Kuptsova E. Kuptsova
author_facet	E. Kuptsova E. Kuptsova
author_sort	E. Kuptsova
title	IMPROVING THE SALES PROCESS OF THE AUTO DEALER ENTERPRISE: HIDDEN POINTS OF GROWTH
title_short	IMPROVING THE SALES PROCESS OF THE AUTO DEALER ENTERPRISE: HIDDEN POINTS OF GROWTH
title_full	IMPROVING THE SALES PROCESS OF THE AUTO DEALER ENTERPRISE: HIDDEN POINTS OF GROWTH
title_fullStr	IMPROVING THE SALES PROCESS OF THE AUTO DEALER ENTERPRISE: HIDDEN POINTS OF GROWTH
title_full_unstemmed	IMPROVING THE SALES PROCESS OF THE AUTO DEALER ENTERPRISE: HIDDEN POINTS OF GROWTH
title_sort	improving the sales process of the auto dealer enterprise: hidden points of growth
publisher	Publishing House of the State University of Management
publishDate	2019
url	https://doaj.org/article/09561f7c5b1343819a70b9eb971df310
work_keys_str_mv	AT ekuptsova improvingthesalesprocessoftheautodealerenterprisehiddenpointsofgrowth AT ekuptsova improvingthesalesprocessoftheautodealerenterprisehiddenpointsofgrowth
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IMPROVING THE SALES PROCESS OF THE AUTO DEALER ENTERPRISE: HIDDEN POINTS OF GROWTH

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