Pembangunan Ketahanan Pangan yang Berkelanjutan dalam Masa Pandemi Melalui Aplikasi e-Grocery
This study aims to examine the factors that influence consumer purchasing decisions in using e-grocery applications technology. This paper using the basic theory of Extended Technology Acceptance Model (TAM) and its relationship with the development of Indonesian food security during a pandemic, whe...
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Fakultas Ekonomi dan Bisnis, UPN Veteran Jakarta
2021
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Acceso en línea: | http://dx.doi.org/10.35590/jeb.v8i1.2887 https://doaj.org/article/0e58b533a2b6454f9e82f9f401ab2623 |
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oai:doaj.org-article:0e58b533a2b6454f9e82f9f401ab26232021-11-17T06:47:39ZPembangunan Ketahanan Pangan yang Berkelanjutan dalam Masa Pandemi Melalui Aplikasi e-Groceryhttp://dx.doi.org/10.35590/jeb.v8i1.28872356-02822684-7582https://doaj.org/article/0e58b533a2b6454f9e82f9f401ab26232021-07-01T00:00:00Zhttps://ejournal.upnvj.ac.id/index.php/ekobis/article/view/2887https://doaj.org/toc/2356-0282https://doaj.org/toc/2684-7582This study aims to examine the factors that influence consumer purchasing decisions in using e-grocery applications technology. This paper using the basic theory of Extended Technology Acceptance Model (TAM) and its relationship with the development of Indonesian food security during a pandemic, where the results are expected to provide input to government to develop special policies for all parties related to the use of e-grocery applications such as farmers, fishermen, market traders, mobile vegetable traders and user communities. This study uses a quantitative method with the Partial Least Square (PLS) statistical test. The results of this study are the benefits felt by consumers from the use of e-grocery do not have a significant effect on consumer purchase intentions, while ease of use, trust and financial risk are factors that affect consumer purchase intentions in using e-grocery applicationsJubaedah NawirAjeng Septiana WulansariFakultas Ekonomi dan Bisnis, UPN Veteran Jakartaarticlee-groceryfood securitytechnology acceptance modelonline grocery shoppingFinanceHG1-9999BusinessHF5001-6182ENIDEkonomi dan Bisnis, Vol 8, Iss 1, Pp 78-98 (2021) |
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e-grocery food security technology acceptance model online grocery shopping Finance HG1-9999 Business HF5001-6182 |
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e-grocery food security technology acceptance model online grocery shopping Finance HG1-9999 Business HF5001-6182 Jubaedah Nawir Ajeng Septiana Wulansari Pembangunan Ketahanan Pangan yang Berkelanjutan dalam Masa Pandemi Melalui Aplikasi e-Grocery |
description |
This study aims to examine the factors that influence consumer purchasing decisions in using e-grocery applications technology. This paper using the basic theory of Extended Technology Acceptance Model (TAM) and its relationship with the development of Indonesian food security during a pandemic, where the results are expected to provide input to government to develop special policies for all parties related to the use of e-grocery applications such as farmers, fishermen, market traders, mobile vegetable traders and user communities. This study uses a quantitative method with the Partial Least Square (PLS) statistical test. The results of this study are the benefits felt by consumers from the use of e-grocery do not have a significant effect on consumer purchase intentions, while ease of use, trust and financial risk are factors that affect consumer purchase intentions in using e-grocery applications |
format |
article |
author |
Jubaedah Nawir Ajeng Septiana Wulansari |
author_facet |
Jubaedah Nawir Ajeng Septiana Wulansari |
author_sort |
Jubaedah Nawir |
title |
Pembangunan Ketahanan Pangan yang Berkelanjutan dalam Masa Pandemi Melalui Aplikasi e-Grocery |
title_short |
Pembangunan Ketahanan Pangan yang Berkelanjutan dalam Masa Pandemi Melalui Aplikasi e-Grocery |
title_full |
Pembangunan Ketahanan Pangan yang Berkelanjutan dalam Masa Pandemi Melalui Aplikasi e-Grocery |
title_fullStr |
Pembangunan Ketahanan Pangan yang Berkelanjutan dalam Masa Pandemi Melalui Aplikasi e-Grocery |
title_full_unstemmed |
Pembangunan Ketahanan Pangan yang Berkelanjutan dalam Masa Pandemi Melalui Aplikasi e-Grocery |
title_sort |
pembangunan ketahanan pangan yang berkelanjutan dalam masa pandemi melalui aplikasi e-grocery |
publisher |
Fakultas Ekonomi dan Bisnis, UPN Veteran Jakarta |
publishDate |
2021 |
url |
http://dx.doi.org/10.35590/jeb.v8i1.2887 https://doaj.org/article/0e58b533a2b6454f9e82f9f401ab2623 |
work_keys_str_mv |
AT jubaedahnawir pembangunanketahananpanganyangberkelanjutandalammasapandemimelaluiaplikasiegrocery AT ajengseptianawulansari pembangunanketahananpanganyangberkelanjutandalammasapandemimelaluiaplikasiegrocery |
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