Image ambiguity and fluency.

Ambiguity is often associated with negative affective responses, and enjoying ambiguity seems restricted to only a few situations, such as experiencing art. Nevertheless, theories of judgment formation, especially the "processing fluency account", suggest that easy-to-process (non-ambiguou...

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Bibliographic Details
Main Authors: Martina Jakesch, Helmut Leder, Michael Forster
Format: article
Language:EN
Published: Public Library of Science (PLoS) 2013
Subjects:
R
Q
Online Access:https://doaj.org/article/0f11eb631ad349aea92a66ae534e0804
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