Consumer Preference for Local Apples Malang and Imported Apples during the Pandemic

Indonesian people tend to view imported fruit as a more prestigious value compared to local fruit. The case of pandemic covid19 has an impact on the imported fruit market in every country, especially apples that are famous in the Indonesian domestic market, among others, coming from China. People�...

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Autores principales:	Isaskar Riyanti, Perwitasari Hani
Formato:	article
Lenguaje:	EN FR
Publicado:	EDP Sciences 2021
Materias:	Environmental sciences GE1-350
Acceso en línea:	https://doaj.org/article/1163c87ea3ad4d2082ab7317609bb5ae
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spelling	oai:doaj.org-article:1163c87ea3ad4d2082ab7317609bb5ae2021-11-08T15:19:27ZConsumer Preference for Local Apples Malang and Imported Apples during the Pandemic2267-124210.1051/e3sconf/202131601009https://doaj.org/article/1163c87ea3ad4d2082ab7317609bb5ae2021-01-01T00:00:00Zhttps://www.e3s-conferences.org/articles/e3sconf/pdf/2021/92/e3sconf_iconard2021_01009.pdfhttps://doaj.org/toc/2267-1242Indonesian people tend to view imported fruit as a more prestigious value compared to local fruit. The case of pandemic covid19 has an impact on the imported fruit market in every country, especially apples that are famous in the Indonesian domestic market, among others, coming from China. People's fear of the transmission of covid19 brings its perception for consumers in consuming fruit originating from China. The purpose of this study is to know consumer preferences towards local Malang apples and imported apples, as well as identify the factors that make up those consumer preferences. The method used is a quantitative method of description using Principle Component Analysis (PCA). The result is that consumer preferences are influenced by the price, favorite, and place of purchase of apples. While the factors that shape consumer preferences in the consumption of local apples obtained formed three factors: performance, appearance and green product and imported apples obtained three factors are performance, packaging and green product that has similarity to the description are only slightly different from the attributes formed in it.Isaskar RiyantiPerwitasari HaniEDP SciencesarticleEnvironmental sciencesGE1-350ENFRE3S Web of Conferences, Vol 316, p 01009 (2021)
institution	DOAJ
collection	DOAJ
language	EN FR
topic	Environmental sciences GE1-350
spellingShingle	Environmental sciences GE1-350 Isaskar Riyanti Perwitasari Hani Consumer Preference for Local Apples Malang and Imported Apples during the Pandemic
description	Indonesian people tend to view imported fruit as a more prestigious value compared to local fruit. The case of pandemic covid19 has an impact on the imported fruit market in every country, especially apples that are famous in the Indonesian domestic market, among others, coming from China. People's fear of the transmission of covid19 brings its perception for consumers in consuming fruit originating from China. The purpose of this study is to know consumer preferences towards local Malang apples and imported apples, as well as identify the factors that make up those consumer preferences. The method used is a quantitative method of description using Principle Component Analysis (PCA). The result is that consumer preferences are influenced by the price, favorite, and place of purchase of apples. While the factors that shape consumer preferences in the consumption of local apples obtained formed three factors: performance, appearance and green product and imported apples obtained three factors are performance, packaging and green product that has similarity to the description are only slightly different from the attributes formed in it.
format	article
author	Isaskar Riyanti Perwitasari Hani
author_facet	Isaskar Riyanti Perwitasari Hani
author_sort	Isaskar Riyanti
title	Consumer Preference for Local Apples Malang and Imported Apples during the Pandemic
title_short	Consumer Preference for Local Apples Malang and Imported Apples during the Pandemic
title_full	Consumer Preference for Local Apples Malang and Imported Apples during the Pandemic
title_fullStr	Consumer Preference for Local Apples Malang and Imported Apples during the Pandemic
title_full_unstemmed	Consumer Preference for Local Apples Malang and Imported Apples during the Pandemic
title_sort	consumer preference for local apples malang and imported apples during the pandemic
publisher	EDP Sciences
publishDate	2021
url	https://doaj.org/article/1163c87ea3ad4d2082ab7317609bb5ae
work_keys_str_mv	AT isaskarriyanti consumerpreferenceforlocalapplesmalangandimportedapplesduringthepandemic AT perwitasarihani consumerpreferenceforlocalapplesmalangandimportedapplesduringthepandemic
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Consumer Preference for Local Apples Malang and Imported Apples during the Pandemic

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