How Nestle Applied Shared Value Creation In Agriculture Sector Achieving Sustainable Agriculture And Making More Profit «Nestle Model»
This paper explains how Nestlé used shared value concept to make agriculture more sustainable and achieve more profit by creating business value. Based on qualitative research, we use a case study approach to investigate the idea of shared value in achieving sustainable agriculture. We analyzed Nest...
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Ziane Achour University of Djelfa
2019
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oai:doaj.org-article:13201b422e6344ec810fc3c5907af6872021-12-02T12:40:24ZHow Nestle Applied Shared Value Creation In Agriculture Sector Achieving Sustainable Agriculture And Making More Profit «Nestle Model»2676-184X2710-885610.48100/merj.v1i3.38https://doaj.org/article/13201b422e6344ec810fc3c5907af6872019-09-01T00:00:00Zhttps://mer-j.com/merj/index.php/merj/article/view/38https://doaj.org/toc/2676-184Xhttps://doaj.org/toc/2710-8856This paper explains how Nestlé used shared value concept to make agriculture more sustainable and achieve more profit by creating business value. Based on qualitative research, we use a case study approach to investigate the idea of shared value in achieving sustainable agriculture. We analyzed Nestlé programs in three areas: rural development, Environmental sustainability and Water field. We found that applying shared value concept by nestle make agriculture more sustainable and leads for business value. JEL Classification: M14, Q01, Q56.Ishak KherchiMohamed FellagueSamira Ahlem HaddouZiane Achour University of Djelfaarticlesustainable agricultureshared value creationbusiness valueenvironmental valuesocial valueSocial SciencesHCommerceHF1-6182ARENمجلة بحوث الإدارة والاقتصاد, Vol 1, Iss 3, Pp 12-26 (2019) |
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AR EN |
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sustainable agriculture shared value creation business value environmental value social value Social Sciences H Commerce HF1-6182 |
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sustainable agriculture shared value creation business value environmental value social value Social Sciences H Commerce HF1-6182 Ishak Kherchi Mohamed Fellague Samira Ahlem Haddou How Nestle Applied Shared Value Creation In Agriculture Sector Achieving Sustainable Agriculture And Making More Profit «Nestle Model» |
description |
This paper explains how Nestlé used shared value concept to make agriculture more sustainable and achieve more profit by creating business value. Based on qualitative research, we use a case study approach to investigate the idea of shared value in achieving sustainable agriculture. We analyzed Nestlé programs in three areas: rural development, Environmental sustainability and Water field. We found that applying shared value concept by nestle make agriculture more sustainable and leads for business value.
JEL Classification: M14, Q01, Q56. |
format |
article |
author |
Ishak Kherchi Mohamed Fellague Samira Ahlem Haddou |
author_facet |
Ishak Kherchi Mohamed Fellague Samira Ahlem Haddou |
author_sort |
Ishak Kherchi |
title |
How Nestle Applied Shared Value Creation In Agriculture Sector Achieving Sustainable Agriculture And Making More Profit «Nestle Model» |
title_short |
How Nestle Applied Shared Value Creation In Agriculture Sector Achieving Sustainable Agriculture And Making More Profit «Nestle Model» |
title_full |
How Nestle Applied Shared Value Creation In Agriculture Sector Achieving Sustainable Agriculture And Making More Profit «Nestle Model» |
title_fullStr |
How Nestle Applied Shared Value Creation In Agriculture Sector Achieving Sustainable Agriculture And Making More Profit «Nestle Model» |
title_full_unstemmed |
How Nestle Applied Shared Value Creation In Agriculture Sector Achieving Sustainable Agriculture And Making More Profit «Nestle Model» |
title_sort |
how nestle applied shared value creation in agriculture sector achieving sustainable agriculture and making more profit «nestle model» |
publisher |
Ziane Achour University of Djelfa |
publishDate |
2019 |
url |
https://doaj.org/article/13201b422e6344ec810fc3c5907af687 |
work_keys_str_mv |
AT ishakkherchi hownestleappliedsharedvaluecreationinagriculturesectorachievingsustainableagricultureandmakingmoreprofitnestlemodel AT mohamedfellague hownestleappliedsharedvaluecreationinagriculturesectorachievingsustainableagricultureandmakingmoreprofitnestlemodel AT samiraahlemhaddou hownestleappliedsharedvaluecreationinagriculturesectorachievingsustainableagricultureandmakingmoreprofitnestlemodel |
_version_ |
1718393725038624768 |