BRANDING, CO-BRANDING: CASE OF MAROC TELECOM
Branding,Co-Branding-Case of MarocTelecom,is considered a subject which tries to clarify these notions, given the fact that it is a concept that the marketers are supposed to know and to master especially with the fierce competition that is happening in the market nowadays.Thus,we try to answer th...
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| Format: | article |
| Langue: | EN FR |
| Publié: |
Université Mohammed V de Rabat
2021
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| Accès en ligne: | https://doi.org/10.48376/IMIST.PRSM/remarem-v13i1.26620 https://doaj.org/article/14a0e8c64e79401a910ba8f61ff42adf |
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