Bagaimana Gaya Hidup mempengaruhi Keputusan Pembelian Tiket Online

<em>Reflecting on netizen lifestyle and shifting behavior phenomena in e-commerce platform, this study appoints to examine the influence of lifestyle (Price-oriented, Net-Oriented, Time-Oriented, Innovative) toward e-ticket purchasing decisions in Tiket.com. A total sample of 102 respondent wa...

Descripción completa

Guardado en:

Detalles Bibliográficos
Autores principales:	Muhammad Ashoer, Haerdiansyah Syahnur, Imaduddin Murdifin
Formato:	article
Lenguaje:	ID
Publicado:	Universitas Muhammadiyah Sumatera Utara 2019
Materias:	lifestyle, online purchasing decision, online consumer behaviour, e-commerce Management. Industrial management HD28-70 Business HF5001-6182
Acceso en línea:	https://doaj.org/article/14c471c4ccae42f1bafb0203982d3c8f
Etiquetas:	Agregar Etiqueta Sin Etiquetas, Sea el primero en etiquetar este registro!

id	oai:doaj.org-article:14c471c4ccae42f1bafb0203982d3c8f
record_format	dspace
spelling	oai:doaj.org-article:14c471c4ccae42f1bafb0203982d3c8f2021-11-05T05:03:36ZBagaimana Gaya Hidup mempengaruhi Keputusan Pembelian Tiket Online1693-76192580-417010.30596/jimb.v20i1.2493https://doaj.org/article/14c471c4ccae42f1bafb0203982d3c8f2019-10-01T00:00:00Zhttp://jurnal.umsu.ac.id/index.php/mbisnis/article/view/2493https://doaj.org/toc/1693-7619https://doaj.org/toc/2580-4170<em>Reflecting on netizen lifestyle and shifting behavior phenomena in e-commerce platform, this study appoints to examine the influence of lifestyle (Price-oriented, Net-Oriented, Time-Oriented, Innovative) toward e-ticket purchasing decisions in Tiket.com. A total sample of 102 respondent was stipulated refer to purposive sampling technique criterion. To measure the significance of the predictors variable, SEM (Structural Equation Model) – PLS (Partial Least Square) analysis was applied. The outcome show that Price-oriented and Time-oriented Lifestyle has no significant impact on online purchasing decision in Tiket.com and is contradict with the findings from prior research. The implications of the results are expected to enrich future studies and develop e-commerce strategies in Indonesia</em>Muhammad AshoerHaerdiansyah SyahnurImaduddin MurdifinUniversitas Muhammadiyah Sumatera Utaraarticlelifestyle, online purchasing decision, online consumer behaviour, e-commerceManagement. Industrial managementHD28-70BusinessHF5001-6182IDJurnal Ilmiah Manajemen dan Bisnis, Vol 20, Iss 1, Pp 52-65 (2019)
institution	DOAJ
collection	DOAJ
language	ID
topic	lifestyle, online purchasing decision, online consumer behaviour, e-commerce Management. Industrial management HD28-70 Business HF5001-6182
spellingShingle	lifestyle, online purchasing decision, online consumer behaviour, e-commerce Management. Industrial management HD28-70 Business HF5001-6182 Muhammad Ashoer Haerdiansyah Syahnur Imaduddin Murdifin Bagaimana Gaya Hidup mempengaruhi Keputusan Pembelian Tiket Online
description	<em>Reflecting on netizen lifestyle and shifting behavior phenomena in e-commerce platform, this study appoints to examine the influence of lifestyle (Price-oriented, Net-Oriented, Time-Oriented, Innovative) toward e-ticket purchasing decisions in Tiket.com. A total sample of 102 respondent was stipulated refer to purposive sampling technique criterion. To measure the significance of the predictors variable, SEM (Structural Equation Model) – PLS (Partial Least Square) analysis was applied. The outcome show that Price-oriented and Time-oriented Lifestyle has no significant impact on online purchasing decision in Tiket.com and is contradict with the findings from prior research. The implications of the results are expected to enrich future studies and develop e-commerce strategies in Indonesia</em>
format	article
author	Muhammad Ashoer Haerdiansyah Syahnur Imaduddin Murdifin
author_facet	Muhammad Ashoer Haerdiansyah Syahnur Imaduddin Murdifin
author_sort	Muhammad Ashoer
title	Bagaimana Gaya Hidup mempengaruhi Keputusan Pembelian Tiket Online
title_short	Bagaimana Gaya Hidup mempengaruhi Keputusan Pembelian Tiket Online
title_full	Bagaimana Gaya Hidup mempengaruhi Keputusan Pembelian Tiket Online
title_fullStr	Bagaimana Gaya Hidup mempengaruhi Keputusan Pembelian Tiket Online
title_full_unstemmed	Bagaimana Gaya Hidup mempengaruhi Keputusan Pembelian Tiket Online
title_sort	bagaimana gaya hidup mempengaruhi keputusan pembelian tiket online
publisher	Universitas Muhammadiyah Sumatera Utara
publishDate	2019
url	https://doaj.org/article/14c471c4ccae42f1bafb0203982d3c8f
work_keys_str_mv	AT muhammadashoer bagaimanagayahidupmempengaruhikeputusanpembeliantiketonline AT haerdiansyahsyahnur bagaimanagayahidupmempengaruhikeputusanpembeliantiketonline AT imaduddinmurdifin bagaimanagayahidupmempengaruhikeputusanpembeliantiketonline
_version_	1718444514088058880

Bagaimana Gaya Hidup mempengaruhi Keputusan Pembelian Tiket Online

Ejemplares similares