Incentive and Coordination in the Two-Sided Market: Evidence from the P2P Lending Market

Two-sided markets serve as information intermediaries by connecting participants on both sides. In this study, we focus on the coordination of participants in the P2P lending market using a coupon strategy as an incentive to attract investment. Using a two-sided market model, we find that when a pla...

Description complète

Enregistré dans:
Détails bibliographiques
Auteurs principaux: Yingxiu Zhao, Baojuan Shi
Format: article
Langue:EN
Publié: Hindawi Limited 2021
Sujets:
Accès en ligne:https://doaj.org/article/14f1483d94ec40e0840c4f1fa7798f05
Tags: Ajouter un tag
Pas de tags, Soyez le premier à ajouter un tag!