Cultural Destination Attributes, Overall Tourist Satisfaction and Tourist Loyalty: First Timers versus Repeaters

This paper analyses the effects of the cultural attributes of tourist destinations on the satisfaction levels of visitors and the impact of this satisfaction rating on visitor loyalty. Additionally, a multiple-group analysis was conducted to compare the responses of first-time visitors and repeat vi...

Descripción completa

Guardado en:
Detalles Bibliográficos
Autores principales: Ozan ATSIZ, Orhan AKOVA
Formato: article
Lenguaje:EN
Publicado: Akdeniz University Tourism Faculty 2021
Materias:
Acceso en línea:https://doaj.org/article/168227a910b0489e91ff81e4664b9f90
Etiquetas: Agregar Etiqueta
Sin Etiquetas, Sea el primero en etiquetar este registro!
id oai:doaj.org-article:168227a910b0489e91ff81e4664b9f90
record_format dspace
spelling oai:doaj.org-article:168227a910b0489e91ff81e4664b9f902021-12-01T13:17:06ZCultural Destination Attributes, Overall Tourist Satisfaction and Tourist Loyalty: First Timers versus Repeaters10.30519/ahtr.8945772147-91002148-7316https://doaj.org/article/168227a910b0489e91ff81e4664b9f902021-12-01T00:00:00Zhttps://dergipark.org.tr/tr/pub/ahtr/issue/66016/894577https://doaj.org/toc/2147-9100https://doaj.org/toc/2148-7316This paper analyses the effects of the cultural attributes of tourist destinations on the satisfaction levels of visitors and the impact of this satisfaction rating on visitor loyalty. Additionally, a multiple-group analysis was conducted to compare the responses of first-time visitors and repeat visitors. For this study, a self-administered questionnaire was used to survey 411 international tourists who were visiting Istanbul, Turkey, through convenience sampling. The findings indicated that cultural attractions at the destination impacted the overall satisfaction rating of the visitors, and that this specific satisfaction rating determined the loyalty of the tourist to return to the destination. This relationship between cultural attractions, satisfaction and visitor loyalty was a significant factor for both groups.Ozan ATSIZ Orhan AKOVA Akdeniz University Tourism Faculty articlecultural destination attributestourist satisfactiontourist loyaltyfirst-timersrepeatersHospitality industry. Hotels, clubs, restaurants, etc. Food serviceTX901-946.5Geography (General)G1-922ENAdvances in Hospitality and Tourism Research, Vol 9, Iss 2, Pp 268-291 (2021)
institution DOAJ
collection DOAJ
language EN
topic cultural destination attributes
tourist satisfaction
tourist loyalty
first-timers
repeaters
Hospitality industry. Hotels, clubs, restaurants, etc. Food service
TX901-946.5
Geography (General)
G1-922
spellingShingle cultural destination attributes
tourist satisfaction
tourist loyalty
first-timers
repeaters
Hospitality industry. Hotels, clubs, restaurants, etc. Food service
TX901-946.5
Geography (General)
G1-922
Ozan ATSIZ
Orhan AKOVA
Cultural Destination Attributes, Overall Tourist Satisfaction and Tourist Loyalty: First Timers versus Repeaters
description This paper analyses the effects of the cultural attributes of tourist destinations on the satisfaction levels of visitors and the impact of this satisfaction rating on visitor loyalty. Additionally, a multiple-group analysis was conducted to compare the responses of first-time visitors and repeat visitors. For this study, a self-administered questionnaire was used to survey 411 international tourists who were visiting Istanbul, Turkey, through convenience sampling. The findings indicated that cultural attractions at the destination impacted the overall satisfaction rating of the visitors, and that this specific satisfaction rating determined the loyalty of the tourist to return to the destination. This relationship between cultural attractions, satisfaction and visitor loyalty was a significant factor for both groups.
format article
author Ozan ATSIZ
Orhan AKOVA
author_facet Ozan ATSIZ
Orhan AKOVA
author_sort Ozan ATSIZ
title Cultural Destination Attributes, Overall Tourist Satisfaction and Tourist Loyalty: First Timers versus Repeaters
title_short Cultural Destination Attributes, Overall Tourist Satisfaction and Tourist Loyalty: First Timers versus Repeaters
title_full Cultural Destination Attributes, Overall Tourist Satisfaction and Tourist Loyalty: First Timers versus Repeaters
title_fullStr Cultural Destination Attributes, Overall Tourist Satisfaction and Tourist Loyalty: First Timers versus Repeaters
title_full_unstemmed Cultural Destination Attributes, Overall Tourist Satisfaction and Tourist Loyalty: First Timers versus Repeaters
title_sort cultural destination attributes, overall tourist satisfaction and tourist loyalty: first timers versus repeaters
publisher Akdeniz University Tourism Faculty
publishDate 2021
url https://doaj.org/article/168227a910b0489e91ff81e4664b9f90
work_keys_str_mv AT ozanatsiz culturaldestinationattributesoveralltouristsatisfactionandtouristloyaltyfirsttimersversusrepeaters
AT orhanakova culturaldestinationattributesoveralltouristsatisfactionandtouristloyaltyfirsttimersversusrepeaters
_version_ 1718405103341273088