PENGARUH KEJELASAN LABELISASI HALAL DAN PERILAKU-BERAGAMA TERHADAP MINAT BELI KONSUMEN: ANALISIS DUA MODEL ALTERNATIF

PENGARUH KEJELASAN LABELISASI HALAL DAN PERILAKU-BERAGAMA TERHADAP MINAT BELI KONSUMEN: ANALISIS DUA MODEL ALTERNATIF

Abstract. The Influence of Halal Labelization and Religious Behavior of Consumer Buying Interest: Analysis of Two Alternative Models. This research was conducted to determine the effect of clarity on halal labels, and religious attitudes and behavior on consumer buying interest. The attitude and beh...

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Bibliographic Details
Main Authors: Wahyu Dwi Apriyanto, Ignatius Heruwasto
Format: article
Language:ID
Published: Islam Institut Agama Islam Negeri Sultan Maulana Hasanuddin 2019
Subjects:
labelisasi halal, kejelasan label halal, perilaku beragama, hablumminallah, hablumminannas, produk halal, minat beli, model alternatif, model moderasi.
Islam
BP1-253
Economics as a science
HB71-74
Online Access:https://doaj.org/article/1a477ca03b0b44a1bc685f06bad5fd53
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https://doaj.org/article/1a477ca03b0b44a1bc685f06bad5fd53

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