STRATEGIC MANAGEMENT OF FOOTBALL CLUB DURING THE COVID-19 PANDEMIC

This research is aimed  to analyze the impact of the coronavirus pandemic on professional football clubs, identify the problems they face and propose strategic anti-crisis measures. The work is based on the analysis of the mapping study on measuring the economic impact of COVID-19 on the sport secto...

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Autor principal: I. V. Solntsev
Formato: article
Lenguaje:RU
Publicado: Real Economics Publishing House 2021
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Acceso en línea:https://doaj.org/article/1b2bb470eeee495fa8a37b19c3e15a8e
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spelling oai:doaj.org-article:1b2bb470eeee495fa8a37b19c3e15a8e2021-11-19T10:42:01ZSTRATEGIC MANAGEMENT OF FOOTBALL CLUB DURING THE COVID-19 PANDEMIC2618-947X2618-998410.17747/2618-947X-2021-1-50-57https://doaj.org/article/1b2bb470eeee495fa8a37b19c3e15a8e2021-08-01T00:00:00Zhttps://www.jsdrm.ru/jour/article/view/932https://doaj.org/toc/2618-947Xhttps://doaj.org/toc/2618-9984This research is aimed  to analyze the impact of the coronavirus pandemic on professional football clubs, identify the problems they face and propose strategic anti-crisis measures. The work is based on the analysis of the mapping study on measuring the economic impact of COVID-19 on the sport sector in the EU, provided by European Commission; analytical reports from Deloitte and KPMG containing empirical data on European football, academic research by foreign scientists examining the impact of the pandemic on the football industry. The study resulted in the author's strategic measures to improve the efficiency of football clubs in the face of restrictions caused by the spread of coronavirus, and a system of performance indicators (KPI), concerning the business developments during a pandemic. These results can be used in the strategic management of football clubs, as well as in the development strategies of federations, leagues and individual clubs, and can lead to an increase in the overall efficiency of their activities and the achievement of economic and social results. For the first time, the work carried out a comprehensive study of the consequences of the pandemic for the development of the football industry and offered the author’s view of solving current problems and finding new ways to develop the football business.I. V. SolntsevReal Economics Publishing House articlesports economicsfootball economicsfootball efficiencyfootball club efficiencyfootball club strategyRisk in industry. Risk managementHD61RU Strategičeskie Rešeniâ i Risk-Menedžment, Vol 12, Iss 1, Pp 50-57 (2021)
institution DOAJ
collection DOAJ
language RU
topic sports economics
football economics
football efficiency
football club efficiency
football club strategy
Risk in industry. Risk management
HD61
spellingShingle sports economics
football economics
football efficiency
football club efficiency
football club strategy
Risk in industry. Risk management
HD61
I. V. Solntsev
STRATEGIC MANAGEMENT OF FOOTBALL CLUB DURING THE COVID-19 PANDEMIC
description This research is aimed  to analyze the impact of the coronavirus pandemic on professional football clubs, identify the problems they face and propose strategic anti-crisis measures. The work is based on the analysis of the mapping study on measuring the economic impact of COVID-19 on the sport sector in the EU, provided by European Commission; analytical reports from Deloitte and KPMG containing empirical data on European football, academic research by foreign scientists examining the impact of the pandemic on the football industry. The study resulted in the author's strategic measures to improve the efficiency of football clubs in the face of restrictions caused by the spread of coronavirus, and a system of performance indicators (KPI), concerning the business developments during a pandemic. These results can be used in the strategic management of football clubs, as well as in the development strategies of federations, leagues and individual clubs, and can lead to an increase in the overall efficiency of their activities and the achievement of economic and social results. For the first time, the work carried out a comprehensive study of the consequences of the pandemic for the development of the football industry and offered the author’s view of solving current problems and finding new ways to develop the football business.
format article
author I. V. Solntsev
author_facet I. V. Solntsev
author_sort I. V. Solntsev
title STRATEGIC MANAGEMENT OF FOOTBALL CLUB DURING THE COVID-19 PANDEMIC
title_short STRATEGIC MANAGEMENT OF FOOTBALL CLUB DURING THE COVID-19 PANDEMIC
title_full STRATEGIC MANAGEMENT OF FOOTBALL CLUB DURING THE COVID-19 PANDEMIC
title_fullStr STRATEGIC MANAGEMENT OF FOOTBALL CLUB DURING THE COVID-19 PANDEMIC
title_full_unstemmed STRATEGIC MANAGEMENT OF FOOTBALL CLUB DURING THE COVID-19 PANDEMIC
title_sort strategic management of football club during the covid-19 pandemic
publisher Real Economics Publishing House
publishDate 2021
url https://doaj.org/article/1b2bb470eeee495fa8a37b19c3e15a8e
work_keys_str_mv AT ivsolntsev strategicmanagementoffootballclubduringthecovid19pandemic
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