Role of Modern Corporate Culture in Companies Development
The article considers modern trends in the role of corporate culture in international companies and reveals the importance of corporate culture in the development of companies. It gives examples of successful construction of corporate culture, using human capital, supporting employees’s projects wit...
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North-West institute of management of the Russian Presidential Academy of National Economy and Public Administration
2018
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oai:doaj.org-article:1c562b6fa5ce4bf8bb9217c3571c54502021-11-12T10:46:07ZRole of Modern Corporate Culture in Companies Development1726-11391816-859010.22394/1726-1139-2018-5-120-129https://doaj.org/article/1c562b6fa5ce4bf8bb9217c3571c54502018-07-01T00:00:00Zhttps://www.acjournal.ru/jour/article/view/846https://doaj.org/toc/1726-1139https://doaj.org/toc/1816-8590The article considers modern trends in the role of corporate culture in international companies and reveals the importance of corporate culture in the development of companies. It gives examples of successful construction of corporate culture, using human capital, supporting employees’s projects within companies. Also the article considers the vision of building a developed corporate culture by the leaders of large world and domestic companies.A. I. SosniloD. A. SnetkovaNorth-West institute of management of the Russian Presidential Academy of National Economy and Public Administration articlehuman capitalcorporate cultureorganizational cultureinnovationkasperskygoogleamazontoyotazaramarszapposstarbucksseverstalPolitical institutions and public administration (General)JF20-2112ENRUУправленческое консультирование, Vol 0, Iss 6, Pp 120-129 (2018) |
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human capital corporate culture organizational culture innovation kaspersky amazon toyota zara mars zappos starbucks severstal Political institutions and public administration (General) JF20-2112 |
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human capital corporate culture organizational culture innovation kaspersky amazon toyota zara mars zappos starbucks severstal Political institutions and public administration (General) JF20-2112 A. I. Sosnilo D. A. Snetkova Role of Modern Corporate Culture in Companies Development |
description |
The article considers modern trends in the role of corporate culture in international companies and reveals the importance of corporate culture in the development of companies. It gives examples of successful construction of corporate culture, using human capital, supporting employees’s projects within companies. Also the article considers the vision of building a developed corporate culture by the leaders of large world and domestic companies. |
format |
article |
author |
A. I. Sosnilo D. A. Snetkova |
author_facet |
A. I. Sosnilo D. A. Snetkova |
author_sort |
A. I. Sosnilo |
title |
Role of Modern Corporate Culture in Companies Development |
title_short |
Role of Modern Corporate Culture in Companies Development |
title_full |
Role of Modern Corporate Culture in Companies Development |
title_fullStr |
Role of Modern Corporate Culture in Companies Development |
title_full_unstemmed |
Role of Modern Corporate Culture in Companies Development |
title_sort |
role of modern corporate culture in companies development |
publisher |
North-West institute of management of the Russian Presidential Academy of National Economy and Public Administration |
publishDate |
2018 |
url |
https://doaj.org/article/1c562b6fa5ce4bf8bb9217c3571c5450 |
work_keys_str_mv |
AT aisosnilo roleofmoderncorporatecultureincompaniesdevelopment AT dasnetkova roleofmoderncorporatecultureincompaniesdevelopment |
_version_ |
1718430790151307264 |