Sentiment Analysis for Video on Demand Application User Satisfaction with Long Short Term Memory Model
Customer reviews are important information that can be used by providers of goods or services to maintain customer loyalty, understand customer feelings and analyze the business competition. Users use customer feedback on social media or e-commerce as material for consideration before using or buyin...
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EDP Sciences
2021
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oai:doaj.org-article:1fef7db797934a05bd8a6bc5a18f799d2021-11-08T15:19:57ZSentiment Analysis for Video on Demand Application User Satisfaction with Long Short Term Memory Model2267-124210.1051/e3sconf/202131705031https://doaj.org/article/1fef7db797934a05bd8a6bc5a18f799d2021-01-01T00:00:00Zhttps://www.e3s-conferences.org/articles/e3sconf/pdf/2021/93/e3sconf_icenis2021_05031.pdfhttps://doaj.org/toc/2267-1242Customer reviews are important information that can be used by providers of goods or services to maintain customer loyalty, understand customer feelings and analyze the business competition. Users use customer feedback on social media or e-commerce as material for consideration before using or buying products. This study aims to conduct a sentiment analysis for user satisfaction of the Video on Demand application in Indonesia with the Long Short-Term Memory (LSTM) model. LSTM, which is a deep learning method that is widely implemented in natural language processing research. Sentiment analysis is applied to find out how customers feel about products on the market. The study results indicate that the LSTM model's implementation for sentiment analysis using two positive and negative labels obtained the value of precision 73.81%, recall 73.81%, f1 score 73.81%. In addition, the accuracy value obtained is 73.90% can be used as a consideration for the company in knowing user sentiment to meet the expectations and desires of customers and keep customers using the service.Khayatun Nufus GinaMustafid MustafidGernowo RahmatEDP SciencesarticleEnvironmental sciencesGE1-350ENFRE3S Web of Conferences, Vol 317, p 05031 (2021) |
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Environmental sciences GE1-350 Khayatun Nufus Gina Mustafid Mustafid Gernowo Rahmat Sentiment Analysis for Video on Demand Application User Satisfaction with Long Short Term Memory Model |
description |
Customer reviews are important information that can be used by providers of goods or services to maintain customer loyalty, understand customer feelings and analyze the business competition. Users use customer feedback on social media or e-commerce as material for consideration before using or buying products. This study aims to conduct a sentiment analysis for user satisfaction of the Video on Demand application in Indonesia with the Long Short-Term Memory (LSTM) model. LSTM, which is a deep learning method that is widely implemented in natural language processing research. Sentiment analysis is applied to find out how customers feel about products on the market. The study results indicate that the LSTM model's implementation for sentiment analysis using two positive and negative labels obtained the value of precision 73.81%, recall 73.81%, f1 score 73.81%. In addition, the accuracy value obtained is 73.90% can be used as a consideration for the company in knowing user sentiment to meet the expectations and desires of customers and keep customers using the service. |
format |
article |
author |
Khayatun Nufus Gina Mustafid Mustafid Gernowo Rahmat |
author_facet |
Khayatun Nufus Gina Mustafid Mustafid Gernowo Rahmat |
author_sort |
Khayatun Nufus Gina |
title |
Sentiment Analysis for Video on Demand Application User Satisfaction with Long Short Term Memory Model |
title_short |
Sentiment Analysis for Video on Demand Application User Satisfaction with Long Short Term Memory Model |
title_full |
Sentiment Analysis for Video on Demand Application User Satisfaction with Long Short Term Memory Model |
title_fullStr |
Sentiment Analysis for Video on Demand Application User Satisfaction with Long Short Term Memory Model |
title_full_unstemmed |
Sentiment Analysis for Video on Demand Application User Satisfaction with Long Short Term Memory Model |
title_sort |
sentiment analysis for video on demand application user satisfaction with long short term memory model |
publisher |
EDP Sciences |
publishDate |
2021 |
url |
https://doaj.org/article/1fef7db797934a05bd8a6bc5a18f799d |
work_keys_str_mv |
AT khayatunnufusgina sentimentanalysisforvideoondemandapplicationusersatisfactionwithlongshorttermmemorymodel AT mustafidmustafid sentimentanalysisforvideoondemandapplicationusersatisfactionwithlongshorttermmemorymodel AT gernoworahmat sentimentanalysisforvideoondemandapplicationusersatisfactionwithlongshorttermmemorymodel |
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1718441830217940992 |