Analysis of Social Media Influencers and Trends on Online and Mobile Learning

Although educational practitioners have adopted social media to their online or mobile communities, little attention has been paid to investigate the social media messages related to online or mobile learning. The purpose of this research is to identify social media influencers and trends by mining...

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Autores principales: Chien-wen Shen, Chin-Jin Kuo, Pham Thi Minh Ly
Formato: article
Lenguaje:EN
Publicado: Athabasca University Press 2017
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Acceso en línea:https://doaj.org/article/20c81e3241a24665bc51847349722d59
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spelling oai:doaj.org-article:20c81e3241a24665bc51847349722d592021-12-02T19:25:57ZAnalysis of Social Media Influencers and Trends on Online and Mobile Learning10.19173/irrodl.v18i1.26401492-3831https://doaj.org/article/20c81e3241a24665bc51847349722d592017-02-01T00:00:00Zhttp://www.irrodl.org/index.php/irrodl/article/view/2640https://doaj.org/toc/1492-3831Although educational practitioners have adopted social media to their online or mobile communities, little attention has been paid to investigate the social media messages related to online or mobile learning. The purpose of this research is to identify social media influencers and trends by mining Twitter posts related to online learning and mobile learning. We identified the influencers on Twitter by three different measures: the number of tweets posted by each user, the number of mentions by other users for each user, and the number of retweets for each user. We also analyzed the trends of online learning and mobile learning by the following perspectives: the descriptive statistics of the related tweets, the monthly and hourly line charts of the related tweets, the descriptive statistics of the related retweets, the volume trends of the most retweeted tweets, and the top 10 hashtags of the related tweets. The results of this study can provide educational practitioners different ways of understanding and explaining the public opinions toward online learning and mobile learning. Chien-wen ShenChin-Jin KuoPham Thi Minh LyAthabasca University Pressarticleonline learningmobile learningsocial mediasocial media influencerssocial media trendsTwitterSpecial aspects of educationLC8-6691ENInternational Review of Research in Open and Distributed Learning, Vol 18, Iss 1 (2017)
institution DOAJ
collection DOAJ
language EN
topic online learning
mobile learning
social media
social media influencers
social media trends
Twitter
Special aspects of education
LC8-6691
spellingShingle online learning
mobile learning
social media
social media influencers
social media trends
Twitter
Special aspects of education
LC8-6691
Chien-wen Shen
Chin-Jin Kuo
Pham Thi Minh Ly
Analysis of Social Media Influencers and Trends on Online and Mobile Learning
description Although educational practitioners have adopted social media to their online or mobile communities, little attention has been paid to investigate the social media messages related to online or mobile learning. The purpose of this research is to identify social media influencers and trends by mining Twitter posts related to online learning and mobile learning. We identified the influencers on Twitter by three different measures: the number of tweets posted by each user, the number of mentions by other users for each user, and the number of retweets for each user. We also analyzed the trends of online learning and mobile learning by the following perspectives: the descriptive statistics of the related tweets, the monthly and hourly line charts of the related tweets, the descriptive statistics of the related retweets, the volume trends of the most retweeted tweets, and the top 10 hashtags of the related tweets. The results of this study can provide educational practitioners different ways of understanding and explaining the public opinions toward online learning and mobile learning.
format article
author Chien-wen Shen
Chin-Jin Kuo
Pham Thi Minh Ly
author_facet Chien-wen Shen
Chin-Jin Kuo
Pham Thi Minh Ly
author_sort Chien-wen Shen
title Analysis of Social Media Influencers and Trends on Online and Mobile Learning
title_short Analysis of Social Media Influencers and Trends on Online and Mobile Learning
title_full Analysis of Social Media Influencers and Trends on Online and Mobile Learning
title_fullStr Analysis of Social Media Influencers and Trends on Online and Mobile Learning
title_full_unstemmed Analysis of Social Media Influencers and Trends on Online and Mobile Learning
title_sort analysis of social media influencers and trends on online and mobile learning
publisher Athabasca University Press
publishDate 2017
url https://doaj.org/article/20c81e3241a24665bc51847349722d59
work_keys_str_mv AT chienwenshen analysisofsocialmediainfluencersandtrendsononlineandmobilelearning
AT chinjinkuo analysisofsocialmediainfluencersandtrendsononlineandmobilelearning
AT phamthiminhly analysisofsocialmediainfluencersandtrendsononlineandmobilelearning
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