Design as a space of compromise between the global and the local
The contradictory integrity of the global and the local is viewed as a source of transnational and regional development. Design is an important aspect of glocalization, which ensures the “formulation” and introduction of basic ideas into the real life, and a space of compromise and interaction betw...
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Russian Academy of Architecture and Construction Sciences
2021
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| Acceso en línea: | https://doaj.org/article/232f9487533d469b927da437029ab562 |
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oai:doaj.org-article:232f9487533d469b927da437029ab5622021-11-30T05:05:36ZDesign as a space of compromise between the global and the local10.51461/projectbaikal.69.18432307-44852309-3072https://doaj.org/article/232f9487533d469b927da437029ab5622021-11-01T00:00:00Zhttp://projectbaikal.com/index.php/pb/article/view/1843https://doaj.org/toc/2307-4485https://doaj.org/toc/2309-3072 The contradictory integrity of the global and the local is viewed as a source of transnational and regional development. Design is an important aspect of glocalization, which ensures the “formulation” and introduction of basic ideas into the real life, and a space of compromise and interaction between the global and the local. It is clearly demonstrated by contemporary branding systems. Design as a scientific and educational space is presented in glocal discourses through the work of the Design Department of INRTU. Ольга ЖелезнякRussian Academy of Architecture and Construction Sciencesarticledesigngloballocalglocalizationbranding strategiesworld brandsArchitectureNA1-9428RUПроект Байкал, Vol 18, Iss 69 (2021) |
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DOAJ |
| collection |
DOAJ |
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RU |
| topic |
design global local glocalization branding strategies world brands Architecture NA1-9428 |
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design global local glocalization branding strategies world brands Architecture NA1-9428 Ольга Железняк Design as a space of compromise between the global and the local |
| description |
The contradictory integrity of the global and the local is viewed as a source of transnational and regional development. Design is an important aspect of glocalization, which ensures the “formulation” and introduction of basic ideas into the real life, and a space of compromise and interaction between the global and the local. It is clearly demonstrated by contemporary branding systems. Design as a scientific and educational space is presented in glocal discourses through the work of the Design Department of INRTU.
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| format |
article |
| author |
Ольга Железняк |
| author_facet |
Ольга Железняк |
| author_sort |
Ольга Железняк |
| title |
Design as a space of compromise between the global and the local |
| title_short |
Design as a space of compromise between the global and the local |
| title_full |
Design as a space of compromise between the global and the local |
| title_fullStr |
Design as a space of compromise between the global and the local |
| title_full_unstemmed |
Design as a space of compromise between the global and the local |
| title_sort |
design as a space of compromise between the global and the local |
| publisher |
Russian Academy of Architecture and Construction Sciences |
| publishDate |
2021 |
| url |
https://doaj.org/article/232f9487533d469b927da437029ab562 |
| work_keys_str_mv |
AT olʹgaželeznâk designasaspaceofcompromisebetweentheglobalandthelocal |
| _version_ |
1718406731833278464 |