Musealization without museology: national museums and fashion exhibitions between history, theory and practice

Studies of the theory and history of fashion, which were up until recently grouped with culture studies, gender studies, communicology, art history and anthropology are, on the academic map of the 21st century being established as separate disciplines. Consolidating these contexts, the affirmation o...

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Autor principal:	Stefan Žarić
Formato:	article
Lenguaje:	EN FR SR
Publicado:	University of Belgrade 2016
Materias:	moda, muzej, muzeologija, identifikacija, publika Anthropology GN1-890
Acceso en línea:	https://doaj.org/article/234057dfd62747918b45dd2a1375af2a
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spelling	oai:doaj.org-article:234057dfd62747918b45dd2a1375af2a2021-12-02T05:20:54ZMusealization without museology: national museums and fashion exhibitions between history, theory and practice0353-15892334-8801https://doaj.org/article/234057dfd62747918b45dd2a1375af2a2016-03-01T00:00:00Zhttp://eap-iea.org/index.php/eap/article/view/521https://doaj.org/toc/0353-1589https://doaj.org/toc/2334-8801Studies of the theory and history of fashion, which were up until recently grouped with culture studies, gender studies, communicology, art history and anthropology are, on the academic map of the 21st century being established as separate disciplines. Consolidating these contexts, the affirmation of fashion studies has been most prevalent within the museology of fashion, as it - or rather – fashion museology is becoming one of the leading tendencies within contemporary museum practices. This paper views fashion as a specific kind of system, coded through sociocultural codes, and finds the reason for the ever-increasing number of exhibitions of fashion on the international as well as the national museum scene in the codes of fashion which oscillate between the aesthetic and the commercial. By affirming fashion as an art form on the one hand and increasing the profitability of the institution on the other, fashion exhibitions enable museums to become „fashionable“ – to keep up with contemporary, more liberal exhibition concepts. Despite the fact that in this year there have been a large number of fashion exhibitions in national museums, fashion is still without its own museology, a scientific theory which would explain it as a museum phenomenon. The exhibits are interpreted historically, while explaining their utilitarian and aesthetic value, while the question of why fashion is exhibited as an art form or a kind of cultural production to the consumer of the exhibition - the visitor – remains unanswered. By analyzing historical events which conditioned the museum exhibiting of fashion as well as the different conceptions of its exhibition, the author strives to – through the juxtaposition of international and national exhibitions catch sight of the causes of the lack of a museology of fashion, and open up the issue of its affirmation within the professional academic and museum community of Serbia.Stefan ŽarićUniversity of Belgradearticlemoda, muzej, muzeologija, identifikacija, publikaAnthropologyGN1-890ENFRSREtnoantropološki Problemi, Vol 10, Iss 4, Pp 915-924 (2016)
institution	DOAJ
collection	DOAJ
language	EN FR SR
topic	moda, muzej, muzeologija, identifikacija, publika Anthropology GN1-890
spellingShingle	moda, muzej, muzeologija, identifikacija, publika Anthropology GN1-890 Stefan Žarić Musealization without museology: national museums and fashion exhibitions between history, theory and practice
description	Studies of the theory and history of fashion, which were up until recently grouped with culture studies, gender studies, communicology, art history and anthropology are, on the academic map of the 21st century being established as separate disciplines. Consolidating these contexts, the affirmation of fashion studies has been most prevalent within the museology of fashion, as it - or rather – fashion museology is becoming one of the leading tendencies within contemporary museum practices. This paper views fashion as a specific kind of system, coded through sociocultural codes, and finds the reason for the ever-increasing number of exhibitions of fashion on the international as well as the national museum scene in the codes of fashion which oscillate between the aesthetic and the commercial. By affirming fashion as an art form on the one hand and increasing the profitability of the institution on the other, fashion exhibitions enable museums to become „fashionable“ – to keep up with contemporary, more liberal exhibition concepts. Despite the fact that in this year there have been a large number of fashion exhibitions in national museums, fashion is still without its own museology, a scientific theory which would explain it as a museum phenomenon. The exhibits are interpreted historically, while explaining their utilitarian and aesthetic value, while the question of why fashion is exhibited as an art form or a kind of cultural production to the consumer of the exhibition - the visitor – remains unanswered. By analyzing historical events which conditioned the museum exhibiting of fashion as well as the different conceptions of its exhibition, the author strives to – through the juxtaposition of international and national exhibitions catch sight of the causes of the lack of a museology of fashion, and open up the issue of its affirmation within the professional academic and museum community of Serbia.
format	article
author	Stefan Žarić
author_facet	Stefan Žarić
author_sort	Stefan Žarić
title	Musealization without museology: national museums and fashion exhibitions between history, theory and practice
title_short	Musealization without museology: national museums and fashion exhibitions between history, theory and practice
title_full	Musealization without museology: national museums and fashion exhibitions between history, theory and practice
title_fullStr	Musealization without museology: national museums and fashion exhibitions between history, theory and practice
title_full_unstemmed	Musealization without museology: national museums and fashion exhibitions between history, theory and practice
title_sort	musealization without museology: national museums and fashion exhibitions between history, theory and practice
publisher	University of Belgrade
publishDate	2016
url	https://doaj.org/article/234057dfd62747918b45dd2a1375af2a
work_keys_str_mv	AT stefanzaric musealizationwithoutmuseologynationalmuseumsandfashionexhibitionsbetweenhistorytheoryandpractice
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Musealization without museology: national museums and fashion exhibitions between history, theory and practice

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