BUSINESS DEVELOPMENT PROGRAM OPTIMIZATION

The objective function of optimization is to choose the option that provides the max-imum growth rate of assets and the minimum period of the program with limited initial invest-ment resources. The number of options is reducing when assigning the main priorities to the ob-jects of the program - tech...

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Autores principales:	B. Gusakov, A. Sotnikova
Formato:	article
Lenguaje:	RU
Publicado:	Publishing House of the State University of Management 2018
Materias:	optimization of the development program the coefficient of innovation management the market price of the business object evaluation of the eectiveness of the development program strategy Sociology (General) HM401-1281 Economics as a science HB71-74
Acceso en línea:	https://doaj.org/article/2d01b726b4344ad8958f425e0bcc3cfb
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spelling	oai:doaj.org-article:2d01b726b4344ad8958f425e0bcc3cfb2021-12-03T07:43:27ZBUSINESS DEVELOPMENT PROGRAM OPTIMIZATION1816-42772686-841510.26425/1816-4277-2018-12-10-14https://doaj.org/article/2d01b726b4344ad8958f425e0bcc3cfb2018-12-01T00:00:00Zhttps://vestnik.guu.ru/jour/article/view/1217https://doaj.org/toc/1816-4277https://doaj.org/toc/2686-8415The objective function of optimization is to choose the option that provides the max-imum growth rate of assets and the minimum period of the program with limited initial invest-ment resources. The number of options is reducing when assigning the main priorities to the ob-jects of the program - technological priority, a small payback period and an additional priority of communication. The communication priority is taking into account when two or more objects need to be launching simultaneously. A method of optimizing the business development program, which requires the formation of several development options by rearranging the sequence of ac-tivities, included in the basic program, has been proposed in the article. As an indicator of the ef-fectiveness and optimality of the program, it has been proposed to use the coefficient of innovation management, which characterizes the average growth rate of assets involved in the implementation of the program. The optimal program has been considered on the example of a trade organization.B. GusakovA. SotnikovaPublishing House of the State University of Managementarticleoptimization of the development programthe coefficient of innovation managementthe market price of the business objectevaluation of the eectiveness of the development programstrategySociology (General)HM401-1281Economics as a scienceHB71-74RUВестник университета, Vol 0, Iss 12, Pp 10-14 (2018)
institution	DOAJ
collection	DOAJ
language	RU
topic	optimization of the development program the coefficient of innovation management the market price of the business object evaluation of the eectiveness of the development program strategy Sociology (General) HM401-1281 Economics as a science HB71-74
spellingShingle	optimization of the development program the coefficient of innovation management the market price of the business object evaluation of the eectiveness of the development program strategy Sociology (General) HM401-1281 Economics as a science HB71-74 B. Gusakov A. Sotnikova BUSINESS DEVELOPMENT PROGRAM OPTIMIZATION
description	The objective function of optimization is to choose the option that provides the max-imum growth rate of assets and the minimum period of the program with limited initial invest-ment resources. The number of options is reducing when assigning the main priorities to the ob-jects of the program - technological priority, a small payback period and an additional priority of communication. The communication priority is taking into account when two or more objects need to be launching simultaneously. A method of optimizing the business development program, which requires the formation of several development options by rearranging the sequence of ac-tivities, included in the basic program, has been proposed in the article. As an indicator of the ef-fectiveness and optimality of the program, it has been proposed to use the coefficient of innovation management, which characterizes the average growth rate of assets involved in the implementation of the program. The optimal program has been considered on the example of a trade organization.
format	article
author	B. Gusakov A. Sotnikova
author_facet	B. Gusakov A. Sotnikova
author_sort	B. Gusakov
title	BUSINESS DEVELOPMENT PROGRAM OPTIMIZATION
title_short	BUSINESS DEVELOPMENT PROGRAM OPTIMIZATION
title_full	BUSINESS DEVELOPMENT PROGRAM OPTIMIZATION
title_fullStr	BUSINESS DEVELOPMENT PROGRAM OPTIMIZATION
title_full_unstemmed	BUSINESS DEVELOPMENT PROGRAM OPTIMIZATION
title_sort	business development program optimization
publisher	Publishing House of the State University of Management
publishDate	2018
url	https://doaj.org/article/2d01b726b4344ad8958f425e0bcc3cfb
work_keys_str_mv	AT bgusakov businessdevelopmentprogramoptimization AT asotnikova businessdevelopmentprogramoptimization
_version_	1718373561967575040

BUSINESS DEVELOPMENT PROGRAM OPTIMIZATION

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