Customer emotions when making an online purchase decision: Results of neuromarketing experiments

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Detalles Bibliográficos
Autores principales:	Olga B. Yarosh, Natalya N. Kalkova, Viktor E. Reutov
Formato:	article
Lenguaje:	RU
Publicado:	Ural State University of Economics 2021
Materias:	Business HF5001-6182 Finance HG1-9999
Acceso en línea:	https://doaj.org/article/2e8dc027ea3743f5aaf523a0f3cd0ed8
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spelling	oai:doaj.org-article:2e8dc027ea3743f5aaf523a0f3cd0ed82021-12-02T15:12:56ZCustomer emotions when making an online purchase decision: Results of neuromarketing experiments10.29141/2218-5003-2021-12-4-42218-5003https://doaj.org/article/2e8dc027ea3743f5aaf523a0f3cd0ed82021-09-01T00:00:00Zhttp://upravlenets.usue.ru/images/92/4.pdfhttps://doaj.org/toc/2218-5003Olga B. YaroshNatalya N. KalkovaViktor E. ReutovUral State University of EconomicsarticleBusinessHF5001-6182FinanceHG1-9999RUУправленец, Vol 12, Iss 4, Pp 42-58 (2021)
institution	DOAJ
collection	DOAJ
language	RU
topic	Business HF5001-6182 Finance HG1-9999
spellingShingle	Business HF5001-6182 Finance HG1-9999 Olga B. Yarosh Natalya N. Kalkova Viktor E. Reutov Customer emotions when making an online purchase decision: Results of neuromarketing experiments
format	article
author	Olga B. Yarosh Natalya N. Kalkova Viktor E. Reutov
author_facet	Olga B. Yarosh Natalya N. Kalkova Viktor E. Reutov
author_sort	Olga B. Yarosh
title	Customer emotions when making an online purchase decision: Results of neuromarketing experiments
title_short	Customer emotions when making an online purchase decision: Results of neuromarketing experiments
title_full	Customer emotions when making an online purchase decision: Results of neuromarketing experiments
title_fullStr	Customer emotions when making an online purchase decision: Results of neuromarketing experiments
title_full_unstemmed	Customer emotions when making an online purchase decision: Results of neuromarketing experiments
title_sort	customer emotions when making an online purchase decision: results of neuromarketing experiments
publisher	Ural State University of Economics
publishDate	2021
url	https://doaj.org/article/2e8dc027ea3743f5aaf523a0f3cd0ed8
work_keys_str_mv	AT olgabyarosh customeremotionswhenmakinganonlinepurchasedecisionresultsofneuromarketingexperiments AT natalyankalkova customeremotionswhenmakinganonlinepurchasedecisionresultsofneuromarketingexperiments AT viktorereutov customeremotionswhenmakinganonlinepurchasedecisionresultsofneuromarketingexperiments
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Customer emotions when making an online purchase decision: Results of neuromarketing experiments

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