Customer emotions when making an online purchase decision: Results of neuromarketing experiments

Código QR

Customer emotions when making an online purchase decision: Results of neuromarketing experiments

Guardado en:

Detalles Bibliográficos
Autores principales:	Olga B. Yarosh, Natalya N. Kalkova, Viktor E. Reutov
Formato:	article
Lenguaje:	RU
Publicado:	Ural State University of Economics 2021
Materias:	Business HF5001-6182 Finance HG1-9999
Acceso en línea:	https://doaj.org/article/2e8dc027ea3743f5aaf523a0f3cd0ed8
Etiquetas:	Agregar Etiqueta Sin Etiquetas, Sea el primero en etiquetar este registro!

Ejemplares similares

Managing consumers’ visual attention in the context of information asymmetry
por: Olga B. Yarosh, et al.
Publicado: (2020)

Consumers ethnocentric tendencies, demographic factors and domestic goods purchase decision in Nigeria
por: Oghenenyerhovwo R. Inoni, et al.
Publicado: (2021)

Pricing, management and decision-making of financial markets with artificial intelligence: introduction to the issue
por: Feng Xiao, et al.
Publicado: (2021)

PERAN CUSTOMER TRUST MEMEDIASI PENGARUH CUSTOMER EXPERIENCE TERHADAP POSITIVE WORD OF MOUTH (Studi Pada Konsumen Cat Café Sanur)
por: Kadek Sita Artha Hapsari, et al.
Publicado: (2021)

CSR Image and Customer Satisfaction: The Mediating Role of Customer Trust and Customer Loyalty
por: Saira Irfan, et al.
Publicado: (2021)

Effects of emotional intelligence on knowledge sharing among employees: A study of HoReCa companies in Turkey
por: Sabahattin Çetin, et al.
Publicado: (2021)

Financial and Analytical Aspects of Making Decisions on Determining the Roles of Participants in Partnership Projects
por: Kanova Oleksandra A.
Publicado: (2021)

AN ANOMALY WITHIN AN ANOMALY: THE HALLOWEEN EFFECT IN THE LONG-TERM REVERSAL ANOMALY
por: King Fuei Lee
Publicado: (2021)

THE DAVIDS AND THE GOLIATHS: INVESTMENT DYNAMICS AND PERFORMANCE DIFFERENTIALS OF SMALL FIRMS AND FAMILY-CONTROLLED LARGE FIRMS IN FOUR SECTORS OF THE INDIAN MARKET
por: Jaideep Ghosh
Publicado: (2021)

Presence of analyst before IPO and underpricing: a Meta-analysis.
por: Udayan Karnatak, et al.
Publicado: (2021)

Hopes and reality: consumers’ purchase intention towards whitening cream
por: Md. Monirul Islam, et al.
Publicado: (2021)

Functional approach in decision-making: Dysfunction and efficiency of rules and systems
por: Oleg S. Sukharev
Publicado: (2021)

Strategic priorities for managing spatial inequalities in the socio-economic development of the Russian regions
por: Ivan A. Antipin, et al.
Publicado: (2021)

Effect of Web atmospherics and satisfaction on purchase behavior: stimulus–organism–response model
por: Abbas N. Albarq
Publicado: (2021)

Digital Banking in Northern India: The Risks on Customer Satisfaction
por: Balijinder Kaur, et al.
Publicado: (2021)

The impact of service quality and service characteristics on customer satisfaction in the North Macedonian banking sector
por: Naumovska-Saveska Maja, et al.
Publicado: (2021)

Freight Forwarding Company: The Effect of Service Failure, Recovery, Satisfaction, and Customer Loyalty
por: Adi Yudi, et al.
Publicado: (2021)

The Assessment for the Financial Reporting – Allocation of the Real Estate’s Purchase Price
por: Silviu Cornel CHIRIAC
Publicado: (2021)

Green product awareness effect on green purchase intentions of university students’: an emerging market’s perspective
por: Peter Ansu-Mensah
Publicado: (2021)

CULTURA Y FISCALIDAD: IMPACTO DEL IVA EN LA EDICIÓN DE LIBROS ELECTRÓNICOS
por: Raquel Álamo Cerrillo, et al.
Publicado: (2014)

Customer centricity approach to managing FMCG-companies in the Russian market
por: Oyner O.K., et al.
Publicado: (2019)

CRITICAL SUCCESS FACTORS OF STRATEGIC ACCOUNTING INFORMATION SYSTEM AND IT'S RELATION WITH STRATEGIC DECISIONS EFFECTIVENESS
por: Hakeem Hammood Flayyih, et al.
Publicado: (2021)

Strategic priorities of regional development and socially oriented non-profit organizations
por: Elena B. Dvoryadkina, et al.
Publicado: (2021)

Scenario modelling and forecasting of spatial transformation in the Russian catering market
por: Ilya V. Naumov, et al.
Publicado: (2021)

Rigid form of cooperation between industrial enterprises in the natural resources sector: Institutional trap or survival strategy
por: Ivan A. Butakov
Publicado: (2021)

Sustainability of competitive positioning and challenges for intermediaries in the new car market in Bulgaria
por: Yulia N. Hristova
Publicado: (2021)

Technological development of industrial regions: The ecosystem approach
por: Marina V. Evseeva, et al.
Publicado: (2021)

Examining the mediating role of organizational loneliness in the effect of organizational silence on the intention to quit
por: Hasan Tutar, et al.
Publicado: (2021)

Improving regulatory enforcement and inspection activities based on evaluation of business motives behind regulatory compliance
por: Elena I. Dobrolyubova
Publicado: (2021)

Environmental management practices for the circular economy development in Russia and their impact on the financial performance of companies
por: Ekaterina V. Popova, et al.
Publicado: (2021)

Capital structure and market capitalization: Empirical analysis of Russian public companies
por: Andrey B. Ankudinov, et al.
Publicado: (2021)

Targeted programs in the Russian Federation as a matter for evaluation
por: Vitaly L. Tambovtsev
Publicado: (2021)

Managing the spatial development of the Russian economy: Goals and tools
por: Evgeny M. Bukhvald
Publicado: (2021)

Labour productivity management using health factors: Technique and models
por: Ekaterina V. Orlova
Publicado: (2021)

Alternatives to managerialism in higher education and science
por: Vyacheslav V. Volchik, et al.
Publicado: (2021)

Managing the innovation potential of small high-tech enterprises
por: Mariya V. Podshivalova, et al.
Publicado: (2021)

Rethinking the stakeholder approach to corporate governance amid the coronavirus crisis: From commitment declaration to applied models
por: Irina N. Tkachenko
Publicado: (2021)

Analysis of the environmental employee engagement: A case of a Russian enterprise
por: Galina S. Arzamasova, et al.
Publicado: (2021)

PERAN MEDIASI BRAND IMAGE PADA PENGARUH GREEN MARKETING TERHADAP BRAND LOYALTY (Studi Kasus Pada Pelanggan Starbucks Di Kota Denpasar)
por: Ida Bagus Rai Keniten Adnyana, et al.
Publicado: (2021)

PENGARUH NIM, LDR, NPL, BOPO TERHADAP ROA PADA BANK UMUM SWASTA NASIONAL DEVISA DI INDONESIA
por: Dewa Putu Wisnu Pramana Putra, et al.
Publicado: (2021)