Methods of Resolving Problems Connected with Raising Competitiveness of Mobile Application

Problems that should be resolved by marketer when a new mobile application is put on sale can be divided into two groups. The 1-st one is connected with customer attraction, the 2-nd one – with his/her retaining. On the one hand, resolving these problems is directly connected with advertizing campai...

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Autor principal: I. P. Lebedeva
Formato: article
Lenguaje:RU
Publicado: Plekhanov Russian University of Economics 2021
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Acceso en línea:https://doaj.org/article/2ea9d7458b5b4c2ab0e7fb4a50b8573a
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