Cita APA (7a ed.)

Bae, M. (2020). Effect of skepticism and message abstractness on cause-related marketing campaign evaluation: The mediating role of message engagement. Taylor & Francis Group.

Cita Chicago Style (17a ed.)

Bae, Mikyeung. Effect of Skepticism and Message Abstractness on Cause-related Marketing Campaign Evaluation: The Mediating Role of Message Engagement. Taylor & Francis Group, 2020.

Cita MLA (8a ed.)

Bae, Mikyeung. Effect of Skepticism and Message Abstractness on Cause-related Marketing Campaign Evaluation: The Mediating Role of Message Engagement. Taylor & Francis Group, 2020.