The disproportion of crowd wisdom: The impact of status seeking on Yelp reviews.
This study shows that while status seeking motivates people to participate in crowdsourcing platforms, it also negatively impacts the bedrock of crowdsourcing-wisdom of crowds. Using Yelp restaurant reviews in 6 cities, we found that motivations of status seeking lead people to review a greater vari...
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Public Library of Science (PLoS)
2021
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oai:doaj.org-article:31002703b25d41b1b9adc1e5abbcc8492021-11-25T06:23:38ZThe disproportion of crowd wisdom: The impact of status seeking on Yelp reviews.1932-620310.1371/journal.pone.0252157https://doaj.org/article/31002703b25d41b1b9adc1e5abbcc8492021-01-01T00:00:00Zhttps://doi.org/10.1371/journal.pone.0252157https://doaj.org/toc/1932-6203This study shows that while status seeking motivates people to participate in crowdsourcing platforms, it also negatively impacts the bedrock of crowdsourcing-wisdom of crowds. Using Yelp restaurant reviews in 6 cities, we found that motivations of status seeking lead people to review a greater variety of restaurants, and achieving status further encourages this variety seeking as well as the targeting of more expensive restaurants for review. The impact of this individual-level tendency is confirmed by our aggregate-level analysis which shows that restaurants with higher price levels, higher uniqueness levels, and a larger percentage of elite reviews tend to obtain enough reviews to generate wisdom of crowds sooner than other restaurants. This leads to a different kind of distortion to crowd wisdom: an over-representation of status-conferring products and an under-representation of products that are not status-worthy. The findings suggest the importance of studying sources of distortion that are endemic to crowdsourcing itself.Chao YuDrew MargolinPublic Library of Science (PLoS)articleMedicineRScienceQENPLoS ONE, Vol 16, Iss 6, p e0252157 (2021) |
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Medicine R Science Q Chao Yu Drew Margolin The disproportion of crowd wisdom: The impact of status seeking on Yelp reviews. |
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This study shows that while status seeking motivates people to participate in crowdsourcing platforms, it also negatively impacts the bedrock of crowdsourcing-wisdom of crowds. Using Yelp restaurant reviews in 6 cities, we found that motivations of status seeking lead people to review a greater variety of restaurants, and achieving status further encourages this variety seeking as well as the targeting of more expensive restaurants for review. The impact of this individual-level tendency is confirmed by our aggregate-level analysis which shows that restaurants with higher price levels, higher uniqueness levels, and a larger percentage of elite reviews tend to obtain enough reviews to generate wisdom of crowds sooner than other restaurants. This leads to a different kind of distortion to crowd wisdom: an over-representation of status-conferring products and an under-representation of products that are not status-worthy. The findings suggest the importance of studying sources of distortion that are endemic to crowdsourcing itself. |
format |
article |
author |
Chao Yu Drew Margolin |
author_facet |
Chao Yu Drew Margolin |
author_sort |
Chao Yu |
title |
The disproportion of crowd wisdom: The impact of status seeking on Yelp reviews. |
title_short |
The disproportion of crowd wisdom: The impact of status seeking on Yelp reviews. |
title_full |
The disproportion of crowd wisdom: The impact of status seeking on Yelp reviews. |
title_fullStr |
The disproportion of crowd wisdom: The impact of status seeking on Yelp reviews. |
title_full_unstemmed |
The disproportion of crowd wisdom: The impact of status seeking on Yelp reviews. |
title_sort |
disproportion of crowd wisdom: the impact of status seeking on yelp reviews. |
publisher |
Public Library of Science (PLoS) |
publishDate |
2021 |
url |
https://doaj.org/article/31002703b25d41b1b9adc1e5abbcc849 |
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1718413732990681088 |