An improved deep forest model for prediction of e-commerce consumers' repurchase behavior.
As the Internet retail industry continues to rise, more and more consumers choose to shop online, especially Chinese consumers. Using consumer behavior data left on the Internet to predict repurchase behavior is of great significance for companies to achieve precision marketing. This paper proposes...
Guardado en:
Autores principales: | Weiwei Zhang, Mingyan Wang |
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Formato: | article |
Lenguaje: | EN |
Publicado: |
Public Library of Science (PLoS)
2021
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Materias: | |
Acceso en línea: | https://doaj.org/article/3159e278fa074840b7ec29253bcb8080 |
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