Mediating role of internal communications in market orientation and performance of mobile telecom firms: Evidence from Ghana

The relationship between market orientation and firm performance and mediating influence of many external factors has been researched extensively across various contexts. However, little focus has been on mediating roles of internal organisational variables such as internal communication, which coul...

Full description

Saved in:
Bibliographic Details
Main Authors: Adu Danso, Kofi Poku, Ahmed Agyapong
Format: article
Language:EN
Published: Taylor & Francis Group 2017
Subjects:
Online Access:https://doaj.org/article/31d75203bbd44c74aa252fc4e4984a3f
Tags: Add Tag
No Tags, Be the first to tag this record!