Tracing multisensory food experiences on Twitter

How a food, or a dish, is named and how its components and attributes are described can all influence the perception and the enjoyment of the food. Therefore, tracing patterns in food descriptions and determining their role can be of value. The aims of this study were the following: (1) to describe...

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Autores principales: Maija Kāle, Jurģis Šķilters, Matīss Rikters
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Lenguaje:EN
Publicado: Intellect 2021
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Acceso en línea:https://doaj.org/article/346f9debe3b04dba87102e30f7010b7c
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spelling oai:doaj.org-article:346f9debe3b04dba87102e30f7010b7c2021-11-26T14:18:20ZTracing multisensory food experiences on Twitter2056-65222056-653010.1386/ijfd_00030_1https://doaj.org/article/346f9debe3b04dba87102e30f7010b7c2021-10-01T00:00:00Zhttps://www.ingentaconnect.com/content/10.1386/ijfd_00030_1https://doaj.org/toc/2056-6522https://doaj.org/toc/2056-6530 How a food, or a dish, is named and how its components and attributes are described can all influence the perception and the enjoyment of the food. Therefore, tracing patterns in food descriptions and determining their role can be of value. The aims of this study were the following: (1) to describe the multisensory food experience as represented in microblog entries concerning food and drink on Twitter, (2) to provide an overview of the changes in the above-mentioned food representations during the period 2011–20, and (3) to contribute to a broader understanding of the human–food relationship as reflected on social media – in this case Twitter – and outline its potential utility for the research field of gastrophysics. The combinations of various multisensory attributes co-occurring in a tweet (which we term ‘collocations’) found in the Twitter corpus were examined through the categories of texture, colour, taste, smell/odour, shape and sound. We mapped the collocations of the 20–25 most frequently mentioned food items and their multisensory experience pairings over time. Such time-based knowledge led to a better understanding of the multisensory experience triggers as reflected on Twitter. By analysing the multisensory experience’s frequency of occurrence, we could conclude that the category of colour is the dominant one, while textural, olfactory and auditory collocations with food are rare. In most of the cases, food tweets appear to render a food experience ‘tasty’, ‘good’ and ‘interesting’.Maija KāleJurģis ŠķiltersMatīss RiktersIntellect articleVisual artsN1-9211Hospitality industry. Hotels, clubs, restaurants, etc. Food serviceTX901-946.5ENInternational Journal of Food Design , Vol 6, Iss 2, Pp 181-212 (2021)
institution DOAJ
collection DOAJ
language EN
topic Visual arts
N1-9211
Hospitality industry. Hotels, clubs, restaurants, etc. Food service
TX901-946.5
spellingShingle Visual arts
N1-9211
Hospitality industry. Hotels, clubs, restaurants, etc. Food service
TX901-946.5
Maija Kāle
Jurģis Šķilters
Matīss Rikters
Tracing multisensory food experiences on Twitter
description How a food, or a dish, is named and how its components and attributes are described can all influence the perception and the enjoyment of the food. Therefore, tracing patterns in food descriptions and determining their role can be of value. The aims of this study were the following: (1) to describe the multisensory food experience as represented in microblog entries concerning food and drink on Twitter, (2) to provide an overview of the changes in the above-mentioned food representations during the period 2011–20, and (3) to contribute to a broader understanding of the human–food relationship as reflected on social media – in this case Twitter – and outline its potential utility for the research field of gastrophysics. The combinations of various multisensory attributes co-occurring in a tweet (which we term ‘collocations’) found in the Twitter corpus were examined through the categories of texture, colour, taste, smell/odour, shape and sound. We mapped the collocations of the 20–25 most frequently mentioned food items and their multisensory experience pairings over time. Such time-based knowledge led to a better understanding of the multisensory experience triggers as reflected on Twitter. By analysing the multisensory experience’s frequency of occurrence, we could conclude that the category of colour is the dominant one, while textural, olfactory and auditory collocations with food are rare. In most of the cases, food tweets appear to render a food experience ‘tasty’, ‘good’ and ‘interesting’.
format article
author Maija Kāle
Jurģis Šķilters
Matīss Rikters
author_facet Maija Kāle
Jurģis Šķilters
Matīss Rikters
author_sort Maija Kāle
title Tracing multisensory food experiences on Twitter
title_short Tracing multisensory food experiences on Twitter
title_full Tracing multisensory food experiences on Twitter
title_fullStr Tracing multisensory food experiences on Twitter
title_full_unstemmed Tracing multisensory food experiences on Twitter
title_sort tracing multisensory food experiences on twitter
publisher Intellect
publishDate 2021
url https://doaj.org/article/346f9debe3b04dba87102e30f7010b7c
work_keys_str_mv AT maijakale tracingmultisensoryfoodexperiencesontwitter
AT jurgisskilters tracingmultisensoryfoodexperiencesontwitter
AT matissrikters tracingmultisensoryfoodexperiencesontwitter
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