Improving employees’ performance through internal marketing and organizational learning: Mediating role of organizational innovation in an emerging market

This study identifies a specific relationship between internal marketing and organizational learning as the key drivers of organizational innovation, which build employees performance in the context of the petroleum industry. A model of the antecedents of organizational innovation was examined in a...

Descripción completa

Guardado en:
Detalles Bibliográficos
Autores principales: Saheb Imani, Pantea Foroudi, Nader Seyyedamiri, Niloofar Dehghani
Formato: article
Lenguaje:EN
Publicado: Taylor & Francis Group 2020
Materias:
Acceso en línea:https://doaj.org/article/3777605b5752439a972e3109f2385aea
Etiquetas: Agregar Etiqueta
Sin Etiquetas, Sea el primero en etiquetar este registro!
id oai:doaj.org-article:3777605b5752439a972e3109f2385aea
record_format dspace
spelling oai:doaj.org-article:3777605b5752439a972e3109f2385aea2021-12-02T14:41:51ZImproving employees’ performance through internal marketing and organizational learning: Mediating role of organizational innovation in an emerging market2331-197510.1080/23311975.2020.1762963https://doaj.org/article/3777605b5752439a972e3109f2385aea2020-01-01T00:00:00Zhttp://dx.doi.org/10.1080/23311975.2020.1762963https://doaj.org/toc/2331-1975This study identifies a specific relationship between internal marketing and organizational learning as the key drivers of organizational innovation, which build employees performance in the context of the petroleum industry. A model of the antecedents of organizational innovation was examined in a survey conducted among managers and employed specialists working in the oil industry in Iran. Structural equation modelling via Smart PLS was employed to gain insight into the various influences and relationships. We empirically scrutinized relationships between these constructs by validating a conceptual model employing SEM. The results indicate that internal marketing and organizational learning are key drivers of organizational innovation, which they are build employees performance. As well as, the results clarify that it is possible to improve the level of employee performance even through the complementary partial mediating role of organizational innovation. Additionally, this study makes a managerial contribution to the understanding of internal marketing, organizational learning and innovation on employee performance.Saheb ImaniPantea ForoudiNader SeyyedamiriNiloofar DehghaniTaylor & Francis Grouparticlecomplementary partial mediationinternal marketingorganizational learningemployee performanceorganizational innovationoil and gas industryemerging marketsiranBusinessHF5001-6182Management. Industrial managementHD28-70ENCogent Business & Management, Vol 7, Iss 1 (2020)
institution DOAJ
collection DOAJ
language EN
topic complementary partial mediation
internal marketing
organizational learning
employee performance
organizational innovation
oil and gas industry
emerging markets
iran
Business
HF5001-6182
Management. Industrial management
HD28-70
spellingShingle complementary partial mediation
internal marketing
organizational learning
employee performance
organizational innovation
oil and gas industry
emerging markets
iran
Business
HF5001-6182
Management. Industrial management
HD28-70
Saheb Imani
Pantea Foroudi
Nader Seyyedamiri
Niloofar Dehghani
Improving employees’ performance through internal marketing and organizational learning: Mediating role of organizational innovation in an emerging market
description This study identifies a specific relationship between internal marketing and organizational learning as the key drivers of organizational innovation, which build employees performance in the context of the petroleum industry. A model of the antecedents of organizational innovation was examined in a survey conducted among managers and employed specialists working in the oil industry in Iran. Structural equation modelling via Smart PLS was employed to gain insight into the various influences and relationships. We empirically scrutinized relationships between these constructs by validating a conceptual model employing SEM. The results indicate that internal marketing and organizational learning are key drivers of organizational innovation, which they are build employees performance. As well as, the results clarify that it is possible to improve the level of employee performance even through the complementary partial mediating role of organizational innovation. Additionally, this study makes a managerial contribution to the understanding of internal marketing, organizational learning and innovation on employee performance.
format article
author Saheb Imani
Pantea Foroudi
Nader Seyyedamiri
Niloofar Dehghani
author_facet Saheb Imani
Pantea Foroudi
Nader Seyyedamiri
Niloofar Dehghani
author_sort Saheb Imani
title Improving employees’ performance through internal marketing and organizational learning: Mediating role of organizational innovation in an emerging market
title_short Improving employees’ performance through internal marketing and organizational learning: Mediating role of organizational innovation in an emerging market
title_full Improving employees’ performance through internal marketing and organizational learning: Mediating role of organizational innovation in an emerging market
title_fullStr Improving employees’ performance through internal marketing and organizational learning: Mediating role of organizational innovation in an emerging market
title_full_unstemmed Improving employees’ performance through internal marketing and organizational learning: Mediating role of organizational innovation in an emerging market
title_sort improving employees’ performance through internal marketing and organizational learning: mediating role of organizational innovation in an emerging market
publisher Taylor & Francis Group
publishDate 2020
url https://doaj.org/article/3777605b5752439a972e3109f2385aea
work_keys_str_mv AT sahebimani improvingemployeesperformancethroughinternalmarketingandorganizationallearningmediatingroleoforganizationalinnovationinanemergingmarket
AT panteaforoudi improvingemployeesperformancethroughinternalmarketingandorganizationallearningmediatingroleoforganizationalinnovationinanemergingmarket
AT naderseyyedamiri improvingemployeesperformancethroughinternalmarketingandorganizationallearningmediatingroleoforganizationalinnovationinanemergingmarket
AT niloofardehghani improvingemployeesperformancethroughinternalmarketingandorganizationallearningmediatingroleoforganizationalinnovationinanemergingmarket
_version_ 1718389862578520064