DYNAMICS OF MEDIA AND SOCIETY INTERACTION IN COMMUNICATIVE SPACE

The article is dedicated to the analysis of the social issues caused by mass-media impact on individuals and society. The author bases on reflection of sociological theories and discourses of late modern and postmodern and thus shows the transformation of media and their audience on the society’s wa...

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Autor principal:	D. I. Chistyakov
Formato:	article
Lenguaje:	EN RU
Publicado:	MGIMO University Press 2013
Materias:	массмедиа массовая коммуникация модель коммуника- ций модерн постмодерн медиатизация печатные медиа цифровые мас- смедиа информация социальный институт медиа International relations JZ2-6530
Acceso en línea:	https://doaj.org/article/37d8ff1e74734108b81580ede7506902
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id	oai:doaj.org-article:37d8ff1e74734108b81580ede7506902
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spelling	oai:doaj.org-article:37d8ff1e74734108b81580ede75069022021-11-23T14:50:55ZDYNAMICS OF MEDIA AND SOCIETY INTERACTION IN COMMUNICATIVE SPACE2071-81602541-909910.24833/2071-8160-2013-6-33-234-240https://doaj.org/article/37d8ff1e74734108b81580ede75069022013-12-01T00:00:00Zhttps://www.vestnik.mgimo.ru/jour/article/view/1172https://doaj.org/toc/2071-8160https://doaj.org/toc/2541-9099The article is dedicated to the analysis of the social issues caused by mass-media impact on individuals and society. The author bases on reflection of sociological theories and discourses of late modern and postmodern and thus shows the transformation of media and their audience on the society’s way to the postmodernity. Postmodern media are viewed as a specific social institution of postmodernity; the author also emphasizes the basic peculiarities of its institutionalization. Structural integrity between mass-media and society is ensured through mass communication in its one-sided direction of the only communicator to the masses, often turning into an influence on recipients. The article stems from the premise that a modernday person is included in qualitatively and quantitavely other communications than in a preceding era of late modernity. Mass-media’s influence on society is thus specific. Messages, images, symbols, signs created by media not only form our perspective, but also serve as keys to the perception of reality. A subject today is involved in endless interconnected streams of information, hence a subject doesn’t consume information in discreet blocks anymore. Rather, we can imagine a subject standing knee-deep in a vast stream grabbing whatever he or she may find interesting. Under the certain conditions the very reality is being substituted by the virtual reality. The author shows and analyses the communication model of the basic information producers and recipients.D. I. ChistyakovMGIMO University Pressarticleмассмедиамассовая коммуникациямодель коммуника- циймодернпостмодернмедиатизацияпечатные медиацифровые мас- смедиаинформациясоциальный институт медиаInternational relationsJZ2-6530ENRUVestnik MGIMO-Universiteta, Vol 0, Iss 6(33), Pp 234-240 (2013)
institution	DOAJ
collection	DOAJ
language	EN RU
topic	массмедиа массовая коммуникация модель коммуника- ций модерн постмодерн медиатизация печатные медиа цифровые мас- смедиа информация социальный институт медиа International relations JZ2-6530
spellingShingle	массмедиа массовая коммуникация модель коммуника- ций модерн постмодерн медиатизация печатные медиа цифровые мас- смедиа информация социальный институт медиа International relations JZ2-6530 D. I. Chistyakov DYNAMICS OF MEDIA AND SOCIETY INTERACTION IN COMMUNICATIVE SPACE
description	The article is dedicated to the analysis of the social issues caused by mass-media impact on individuals and society. The author bases on reflection of sociological theories and discourses of late modern and postmodern and thus shows the transformation of media and their audience on the society’s way to the postmodernity. Postmodern media are viewed as a specific social institution of postmodernity; the author also emphasizes the basic peculiarities of its institutionalization. Structural integrity between mass-media and society is ensured through mass communication in its one-sided direction of the only communicator to the masses, often turning into an influence on recipients. The article stems from the premise that a modernday person is included in qualitatively and quantitavely other communications than in a preceding era of late modernity. Mass-media’s influence on society is thus specific. Messages, images, symbols, signs created by media not only form our perspective, but also serve as keys to the perception of reality. A subject today is involved in endless interconnected streams of information, hence a subject doesn’t consume information in discreet blocks anymore. Rather, we can imagine a subject standing knee-deep in a vast stream grabbing whatever he or she may find interesting. Under the certain conditions the very reality is being substituted by the virtual reality. The author shows and analyses the communication model of the basic information producers and recipients.
format	article
author	D. I. Chistyakov
author_facet	D. I. Chistyakov
author_sort	D. I. Chistyakov
title	DYNAMICS OF MEDIA AND SOCIETY INTERACTION IN COMMUNICATIVE SPACE
title_short	DYNAMICS OF MEDIA AND SOCIETY INTERACTION IN COMMUNICATIVE SPACE
title_full	DYNAMICS OF MEDIA AND SOCIETY INTERACTION IN COMMUNICATIVE SPACE
title_fullStr	DYNAMICS OF MEDIA AND SOCIETY INTERACTION IN COMMUNICATIVE SPACE
title_full_unstemmed	DYNAMICS OF MEDIA AND SOCIETY INTERACTION IN COMMUNICATIVE SPACE
title_sort	dynamics of media and society interaction in communicative space
publisher	MGIMO University Press
publishDate	2013
url	https://doaj.org/article/37d8ff1e74734108b81580ede7506902
work_keys_str_mv	AT dichistyakov dynamicsofmediaandsocietyinteractionincommunicativespace
_version_	1718416385942487040

DYNAMICS OF MEDIA AND SOCIETY INTERACTION IN COMMUNICATIVE SPACE

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