Persuasive Communication as an Instrument of Controlling Modern Socio-Economic Processes

In the post we will analyses different types and form of persuasive communication, which affects the control of the socio-economic space of modern society by using consumer behavior of subjects and objects of socio-economic processes, forming certain behavioral installments in the economic conscious...

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Autores principales: Azhar Zhalelevna Kuszhanova, Tamara Vasilyevna Naumenko
Formato: article
Lenguaje:EN
RU
Publicado: North-West institute of management of the Russian Presidential Academy of National Economy and Public Administration 2018
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Acceso en línea:https://doaj.org/article/37eca8675bbd4e4e886a1fc255a57d99
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Sumario:In the post we will analyses different types and form of persuasive communication, which affects the control of the socio-economic space of modern society by using consumer behavior of subjects and objects of socio-economic processes, forming certain behavioral installments in the economic consciousness of people.