Semantic and Pragmatic Potential of Adverb <i>po-kitayski </i>‘in Chinese’ in Modern Russian Media

The research is carried out in the context of pragmalinguistics and is devoted to the question of means of forming stereotypes in the texts of journalistic discourse. The semantics and pragmatics of the lexeme po-kitayski ‘in Chinese’ as a diagnostic language means manifesting collective stereotypic...

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Autores principales:	O. A. Mikhaylova, Y. Cheng
Formato:	article
Lenguaje:	RU
Publicado:	Tsentr nauchnykh i obrazovatelnykh proektov 2018
Materias:	semantics pragmatics adverb stereotype china russian media Slavic languages. Baltic languages. Albanian languages PG1-9665
Acceso en línea:	https://doaj.org/article/41aedc56582a473589ca581cd346606f
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spelling	oai:doaj.org-article:41aedc56582a473589ca581cd346606f2021-12-02T07:58:05ZSemantic and Pragmatic Potential of Adverb <i>po-kitayski </i>‘in Chinese’ in Modern Russian Media2225-756X2227-129510.24224/2227-1295-2018-9-46-62https://doaj.org/article/41aedc56582a473589ca581cd346606f2018-09-01T00:00:00Zhttps://www.nauka-dialog.ru/jour/article/view/895https://doaj.org/toc/2225-756Xhttps://doaj.org/toc/2227-1295The research is carried out in the context of pragmalinguistics and is devoted to the question of means of forming stereotypes in the texts of journalistic discourse. The semantics and pragmatics of the lexeme po-kitayski ‘in Chinese’ as a diagnostic language means manifesting collective stereotypical ideas about China are considered. The material for the study is the statements extracted from the modern Russian media in the electronic database Integrum. Texts about policy, state economy, Chinese cuisine and New year’s holiday in China are presented. It is shown that the analyzed adverb is used in verbal and substantive word combinations with concrete and abstract nouns. The material indicates that verbal phrases characterize specific processes occurring in China. The thesis that substantial-adverbial word combinations are used to characterize or reinterpret known concepts is put forward. The article presents the results of the analysis of the contextual semantics of the adverb po-kitayski , which is complicated by the background features that actualize a number of typical characteristics of the Eastern state (a specific form of globalization, a special socialist model, the task of eradicating corruption at all levels, economic breakthrough, preservation of cultural traditions). In the Russian media there is an estimated duality in the representation of China. Stereotypes about China are mostly positive: a prosperous economy, political independence, ancient traditions. In particular, the low quality of goods produced in China and the cruelty of political measures receive a negative assessment.O. A. MikhaylovaY. ChengTsentr nauchnykh i obrazovatelnykh proektovarticlesemanticspragmaticsadverbstereotypechinarussian mediaSlavic languages. Baltic languages. Albanian languagesPG1-9665RUНаучный диалог, Vol 0, Iss 9, Pp 46-62 (2018)
institution	DOAJ
collection	DOAJ
language	RU
topic	semantics pragmatics adverb stereotype china russian media Slavic languages. Baltic languages. Albanian languages PG1-9665
spellingShingle	semantics pragmatics adverb stereotype china russian media Slavic languages. Baltic languages. Albanian languages PG1-9665 O. A. Mikhaylova Y. Cheng Semantic and Pragmatic Potential of Adverb <i>po-kitayski </i>‘in Chinese’ in Modern Russian Media
description	The research is carried out in the context of pragmalinguistics and is devoted to the question of means of forming stereotypes in the texts of journalistic discourse. The semantics and pragmatics of the lexeme po-kitayski ‘in Chinese’ as a diagnostic language means manifesting collective stereotypical ideas about China are considered. The material for the study is the statements extracted from the modern Russian media in the electronic database Integrum. Texts about policy, state economy, Chinese cuisine and New year’s holiday in China are presented. It is shown that the analyzed adverb is used in verbal and substantive word combinations with concrete and abstract nouns. The material indicates that verbal phrases characterize specific processes occurring in China. The thesis that substantial-adverbial word combinations are used to characterize or reinterpret known concepts is put forward. The article presents the results of the analysis of the contextual semantics of the adverb po-kitayski , which is complicated by the background features that actualize a number of typical characteristics of the Eastern state (a specific form of globalization, a special socialist model, the task of eradicating corruption at all levels, economic breakthrough, preservation of cultural traditions). In the Russian media there is an estimated duality in the representation of China. Stereotypes about China are mostly positive: a prosperous economy, political independence, ancient traditions. In particular, the low quality of goods produced in China and the cruelty of political measures receive a negative assessment.
format	article
author	O. A. Mikhaylova Y. Cheng
author_facet	O. A. Mikhaylova Y. Cheng
author_sort	O. A. Mikhaylova
title	Semantic and Pragmatic Potential of Adverb <i>po-kitayski </i>‘in Chinese’ in Modern Russian Media
title_short	Semantic and Pragmatic Potential of Adverb <i>po-kitayski </i>‘in Chinese’ in Modern Russian Media
title_full	Semantic and Pragmatic Potential of Adverb <i>po-kitayski </i>‘in Chinese’ in Modern Russian Media
title_fullStr	Semantic and Pragmatic Potential of Adverb <i>po-kitayski </i>‘in Chinese’ in Modern Russian Media
title_full_unstemmed	Semantic and Pragmatic Potential of Adverb <i>po-kitayski </i>‘in Chinese’ in Modern Russian Media
title_sort	semantic and pragmatic potential of adverb <i>po-kitayski </i>‘in chinese’ in modern russian media
publisher	Tsentr nauchnykh i obrazovatelnykh proektov
publishDate	2018
url	https://doaj.org/article/41aedc56582a473589ca581cd346606f
work_keys_str_mv	AT oamikhaylova semanticandpragmaticpotentialofadverbipokitayskiiinchineseinmodernrussianmedia AT ycheng semanticandpragmaticpotentialofadverbipokitayskiiinchineseinmodernrussianmedia
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Semantic and Pragmatic Potential of Adverb <i>po-kitayski </i>‘in Chinese’ in Modern Russian Media

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