The Analysis of Strategies of Development of Book Publishing in Russia

The article discusses the strategy of development of book publishing in Russia. It is revealed that in the press there are two types of strategies: the development of the publishing companies and holdings, as well as the proposed strategy of development of the industry as a whole. Analysis of the id...

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Autor principal: Igor Igorevich Ordinartsev
Formato: article
Lenguaje:EN
RU
Publicado: North-West institute of management of the Russian Presidential Academy of National Economy and Public Administration 2018
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Acceso en línea:https://doaj.org/article/448aae55a41341498634408316381171
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