Competitive Analysis of The Sumatra Rubber Industry in Asean Free Market

The objectives of this research are to analyze (1) competitiveness and potential market attractiveness and business strength of rubber Sumatran in the ASEAN Market (2) Factors affect the Sumatran rubber industry competitiveness in the ASEAN market. The type of data used for this research development...

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Autor principal: Widyastutik
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Publicado: Bogor Agricultural University 2020
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spelling oai:doaj.org-article:480016fe195e4b03ac8ec4e8e3c1f5552021-11-04T04:20:00ZCompetitive Analysis of The Sumatra Rubber Industry in Asean Free Market1693-58532407-252410.17358/jma.17.1.63https://doaj.org/article/480016fe195e4b03ac8ec4e8e3c1f5552020-03-01T00:00:00Zhttps://jurnal.ipb.ac.id/index.php/jmagr/article/view/30768https://doaj.org/toc/1693-5853https://doaj.org/toc/2407-2524The objectives of this research are to analyze (1) competitiveness and potential market attractiveness and business strength of rubber Sumatran in the ASEAN Market (2) Factors affect the Sumatran rubber industry competitiveness in the ASEAN market. The type of data used for this research development is primary and secondary data. Primary data were obtained from stakeholders, both exporters and producers in the rubber industry around North Sumatra and Riau. This research is using EPD and SEM PLS analysis methods. The Results of the RCA index shows that Indonesia ranks second after Vietnam for competitiveness. EPD analysis method shows that rubber and other rubber products are on the Lost Opportunity position in the ASEAN market. On the other hand, SEM PLS shows that in six latent variables, there are four variables that have an impact on Sumatran rubber industry competitiveness, two variables have a positive effect while the other two variables have a negative effect. Keywords: rubber Sumatran, ASEAN Market, competitiveness and potential market, SEM PLS, RCAWidyastutikBogor Agricultural UniversityarticleAgriculture (General)S1-972BusinessHF5001-6182ENIDJurnal Manajemen & Agribisnis, Vol 17, Iss 1, Pp 63-63 (2020)
institution DOAJ
collection DOAJ
language EN
ID
topic Agriculture (General)
S1-972
Business
HF5001-6182
spellingShingle Agriculture (General)
S1-972
Business
HF5001-6182
Widyastutik
Competitive Analysis of The Sumatra Rubber Industry in Asean Free Market
description The objectives of this research are to analyze (1) competitiveness and potential market attractiveness and business strength of rubber Sumatran in the ASEAN Market (2) Factors affect the Sumatran rubber industry competitiveness in the ASEAN market. The type of data used for this research development is primary and secondary data. Primary data were obtained from stakeholders, both exporters and producers in the rubber industry around North Sumatra and Riau. This research is using EPD and SEM PLS analysis methods. The Results of the RCA index shows that Indonesia ranks second after Vietnam for competitiveness. EPD analysis method shows that rubber and other rubber products are on the Lost Opportunity position in the ASEAN market. On the other hand, SEM PLS shows that in six latent variables, there are four variables that have an impact on Sumatran rubber industry competitiveness, two variables have a positive effect while the other two variables have a negative effect. Keywords: rubber Sumatran, ASEAN Market, competitiveness and potential market, SEM PLS, RCA
format article
author Widyastutik
author_facet Widyastutik
author_sort Widyastutik
title Competitive Analysis of The Sumatra Rubber Industry in Asean Free Market
title_short Competitive Analysis of The Sumatra Rubber Industry in Asean Free Market
title_full Competitive Analysis of The Sumatra Rubber Industry in Asean Free Market
title_fullStr Competitive Analysis of The Sumatra Rubber Industry in Asean Free Market
title_full_unstemmed Competitive Analysis of The Sumatra Rubber Industry in Asean Free Market
title_sort competitive analysis of the sumatra rubber industry in asean free market
publisher Bogor Agricultural University
publishDate 2020
url https://doaj.org/article/480016fe195e4b03ac8ec4e8e3c1f555
work_keys_str_mv AT widyastutik competitiveanalysisofthesumatrarubberindustryinaseanfreemarket
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