Why to open the closed health care?

The article deals with modern aspects of the communication policy in the field of public health. A classic paternalistic and new market (partner) model of interaction in the «doctor-patient» system is described. A hypothesis has been put forward that the crisis of the relationship between the medica...

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Auteurs principaux: A. I. Balashov, G. A. Zakharenko
Format: article
Langue:EN
RU
Publié: North-West institute of management of the Russian Presidential Academy of National Economy and Public Administration 2018
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Accès en ligne:https://doaj.org/article/49ff0c11dd5b4b1593d41e5b4809b17b
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id oai:doaj.org-article:49ff0c11dd5b4b1593d41e5b4809b17b
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spelling oai:doaj.org-article:49ff0c11dd5b4b1593d41e5b4809b17b2021-11-12T10:46:07ZWhy to open the closed health care?1726-11391816-859010.22394/1726-1139-2018-6-33-40https://doaj.org/article/49ff0c11dd5b4b1593d41e5b4809b17b2018-07-01T00:00:00Zhttps://www.acjournal.ru/jour/article/view/837https://doaj.org/toc/1726-1139https://doaj.org/toc/1816-8590The article deals with modern aspects of the communication policy in the field of public health. A classic paternalistic and new market (partner) model of interaction in the «doctor-patient» system is described. A hypothesis has been put forward that the crisis of the relationship between the medical and patient communities is the result of a change in the paradigm of behavior caused by economic transformations in the state. To strengthen the regime of citizens’ trust in the national health care system, the necessity of intensifying the communication campaigns of the Ministry of Health of Russia in response to the unfair unilateral information coverage of the media situation in Russian medicine is justified.A. I. BalashovG. A. ZakharenkoNorth-West institute of management of the Russian Presidential Academy of National Economy and Public Administration articlepublic policy in the field of health careopennesscommunication in the healthcare sectorthe mediacommunication securityPolitical institutions and public administration (General)JF20-2112ENRUУправленческое консультирование, Vol 0, Iss 6, Pp 33-40 (2018)
institution DOAJ
collection DOAJ
language EN
RU
topic public policy in the field of health care
openness
communication in the healthcare sector
the media
communication security
Political institutions and public administration (General)
JF20-2112
spellingShingle public policy in the field of health care
openness
communication in the healthcare sector
the media
communication security
Political institutions and public administration (General)
JF20-2112
A. I. Balashov
G. A. Zakharenko
Why to open the closed health care?
description The article deals with modern aspects of the communication policy in the field of public health. A classic paternalistic and new market (partner) model of interaction in the «doctor-patient» system is described. A hypothesis has been put forward that the crisis of the relationship between the medical and patient communities is the result of a change in the paradigm of behavior caused by economic transformations in the state. To strengthen the regime of citizens’ trust in the national health care system, the necessity of intensifying the communication campaigns of the Ministry of Health of Russia in response to the unfair unilateral information coverage of the media situation in Russian medicine is justified.
format article
author A. I. Balashov
G. A. Zakharenko
author_facet A. I. Balashov
G. A. Zakharenko
author_sort A. I. Balashov
title Why to open the closed health care?
title_short Why to open the closed health care?
title_full Why to open the closed health care?
title_fullStr Why to open the closed health care?
title_full_unstemmed Why to open the closed health care?
title_sort why to open the closed health care?
publisher North-West institute of management of the Russian Presidential Academy of National Economy and Public Administration
publishDate 2018
url https://doaj.org/article/49ff0c11dd5b4b1593d41e5b4809b17b
work_keys_str_mv AT aibalashov whytoopentheclosedhealthcare
AT gazakharenko whytoopentheclosedhealthcare
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