Assessing the level of market orientation at Qazvin teaching and medical hospitals: Application of the three-dimensional market analysis model

Background: In addition to providing effective and equitable services to low-income groups, teaching hospitals must obtain a significant share of the demand of high-income groups in order to have a balanced and positive operational performance. The aim of this study was to investigate the market ori...

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Auteurs principaux: Fateme Vahdati, Mohammadreza Mohammadkhani, Omid Khosravizadeh, Rana Soheylirad, Sogol Sarikhani, Bahman Ahadinezhad
Format: article
Langue:FA
Publié: Tehran University of Medical Sciences 2020
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Accès en ligne:https://doaj.org/article/4dcef21ebfd54a68a8d2cb141f64023a
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