FEATURES OF CONSTRUCTION OF IMAGE OF MODERN ORGANIZATIONS

FEATURES OF CONSTRUCTION OF IMAGE OF MODERN ORGANIZATIONS

The article deals with the concept of image and business reputation, proves the necessity of creating and maintaining of a positive image in modern organizations, including state structures. There demonstrated the research of the different ways and channels of communication used in creating the imag...

Descripción completa

Guardado en:
Detalles Bibliográficos
Autores principales: G. Kokldanova, E. Lubyanitskaya, A. Nevenchenkova, E. Saliy
Formato: article
Lenguaje:RU
Publicado: Publishing House of the State University of Management 2016
Materias:
image of the organization
social responsibility
social advertising
communication
project organization
state structures
Sociology (General)
HM401-1281
Economics as a science
HB71-74
Acceso en línea:https://doaj.org/article/5e5d1e18172e4101827e759465d53433
Etiquetas: Agregar Etiqueta
Sin Etiquetas, Sea el primero en etiquetar este registro!

Ejemplares similares

Ejemplares similares