Using impression data to improve models of online social influence

Abstract Influence, the ability to change the beliefs and behaviors of others, is the main currency on social media. Extant studies of influence on social media, however, are limited by publicly available data that record expressions (active engagement of users with content, such as likes and commen...

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Bibliographic Details
Main Authors: Rui Liu, Kevin T. Greene, Ruibo Liu, Mihovil Mandic, Benjamin A. Valentino, Soroush Vosoughi, V. S. Subrahmanian
Format: article
Language:EN
Published: Nature Portfolio 2021
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Online Access:https://doaj.org/article/614a3eed5d5c41fca2d67b914c10f39e
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