The Effect of the COVID-19 Pandemic on Orthopaedic Residency Program Social Media Utilization

Introduction:. The COVID-19 pandemic created an unprecedented challenge for orthopaedic surgery residency applicants when away rotations were canceled and interviews were held virtually. The authors hypothesized that (1) Instagram would have more total social media accounts compared with Twitter or...

Descripción completa

Guardado en:

Detalles Bibliográficos
Autores principales:	Brendan M. Holderread, BS, Jonathan Liu, MD, Austin E. Wininger, MD, Joshua D. Harris, MD, FAOA, Shari R. Liberman, MD
Formato:	article
Lenguaje:	EN
Publicado:	Wolters Kluwer 2021
Materias:	Orthopedic surgery RD701-811
Acceso en línea:	https://doaj.org/article/63f1a1f609594908aebdd533125fa87b
Etiquetas:	Agregar Etiqueta Sin Etiquetas, Sea el primero en etiquetar este registro!

id	oai:doaj.org-article:63f1a1f609594908aebdd533125fa87b
record_format	dspace
spelling	oai:doaj.org-article:63f1a1f609594908aebdd533125fa87b2021-11-25T07:59:03ZThe Effect of the COVID-19 Pandemic on Orthopaedic Residency Program Social Media Utilization2472-724510.2106/JBJS.OA.21.00104https://doaj.org/article/63f1a1f609594908aebdd533125fa87b2021-12-01T00:00:00Zhttp://journals.lww.com/jbjsoa/fulltext/10.2106/JBJS.OA.21.00104https://doaj.org/toc/2472-7245Introduction:. The COVID-19 pandemic created an unprecedented challenge for orthopaedic surgery residency applicants when away rotations were canceled and interviews were held virtually. The authors hypothesized that (1) Instagram would have more total social media accounts compared with Twitter or Facebook, (2) most social media accounts on all platforms would be created during 2020, and (3) the average number of Instagram followers would be higher among highly ranked programs. Methods:. A list of Accreditation Council for Graduate Medical Education-accredited orthopaedic surgery residency programs (n = 202) that were ranked by reputation was acquired from Doximity. Public Instagram, Facebook, and Twitter profiles of orthopaedic surgery residency programs were identified through a manual search. Variables assessed on each social media platform were all available summary statistics provided by the social media platform. Instagram accounts were categorized into 5 tiers based on numeric reputation ranking, with 40 programs in each tier (except tier 5 with 42 programs). Descriptive statistics were calculated, and continuous data were presented as mean ± standard deviation. Goodness-of-fit regression values were calculated for observed trends. Results:. One-hundred seventy-four social media accounts were identified. There was a higher percentage of Instagram accounts (66.1%) compared with Facebook (13.2%) or Twitter (20.7%). From 2010 to 2020, an exponential increase (R2 = 0.88) of social media accounts was observed during 2020. Instagram profiles (77.2%, 98/115 [95 in 2020, 3 in 2021]) were created after the cancelation of away rotations in May 2020. Instagram profiles had 1,029 ± 522.4 average followers, more than Facebook and Twitter. Tier 1 residency programs had the largest average follower count with 1,462.4 ± 584.3 followers. Conclusion:. Social media presence increased exponentially during 2020. Instagram was the social media platform with the most accounts. Many Instagram accounts were created during 2020, and most were created after away rotations were canceled during the COVID-19 pandemic. Instagram accounts averaged the most followers. Top tier orthopaedic residency programs had a greater number of accounts and average followers than lower tier programs.Brendan M. Holderread, BSJonathan Liu, MDAustin E. Wininger, MDJoshua D. Harris, MD, FAOAShari R. Liberman, MDWolters KluwerarticleOrthopedic surgeryRD701-811ENJBJS Open Access, Vol 6, Iss 4 (2021)
institution	DOAJ
collection	DOAJ
language	EN
topic	Orthopedic surgery RD701-811
spellingShingle	Orthopedic surgery RD701-811 Brendan M. Holderread, BS Jonathan Liu, MD Austin E. Wininger, MD Joshua D. Harris, MD, FAOA Shari R. Liberman, MD The Effect of the COVID-19 Pandemic on Orthopaedic Residency Program Social Media Utilization
description	Introduction:. The COVID-19 pandemic created an unprecedented challenge for orthopaedic surgery residency applicants when away rotations were canceled and interviews were held virtually. The authors hypothesized that (1) Instagram would have more total social media accounts compared with Twitter or Facebook, (2) most social media accounts on all platforms would be created during 2020, and (3) the average number of Instagram followers would be higher among highly ranked programs. Methods:. A list of Accreditation Council for Graduate Medical Education-accredited orthopaedic surgery residency programs (n = 202) that were ranked by reputation was acquired from Doximity. Public Instagram, Facebook, and Twitter profiles of orthopaedic surgery residency programs were identified through a manual search. Variables assessed on each social media platform were all available summary statistics provided by the social media platform. Instagram accounts were categorized into 5 tiers based on numeric reputation ranking, with 40 programs in each tier (except tier 5 with 42 programs). Descriptive statistics were calculated, and continuous data were presented as mean ± standard deviation. Goodness-of-fit regression values were calculated for observed trends. Results:. One-hundred seventy-four social media accounts were identified. There was a higher percentage of Instagram accounts (66.1%) compared with Facebook (13.2%) or Twitter (20.7%). From 2010 to 2020, an exponential increase (R2 = 0.88) of social media accounts was observed during 2020. Instagram profiles (77.2%, 98/115 [95 in 2020, 3 in 2021]) were created after the cancelation of away rotations in May 2020. Instagram profiles had 1,029 ± 522.4 average followers, more than Facebook and Twitter. Tier 1 residency programs had the largest average follower count with 1,462.4 ± 584.3 followers. Conclusion:. Social media presence increased exponentially during 2020. Instagram was the social media platform with the most accounts. Many Instagram accounts were created during 2020, and most were created after away rotations were canceled during the COVID-19 pandemic. Instagram accounts averaged the most followers. Top tier orthopaedic residency programs had a greater number of accounts and average followers than lower tier programs.
format	article
author	Brendan M. Holderread, BS Jonathan Liu, MD Austin E. Wininger, MD Joshua D. Harris, MD, FAOA Shari R. Liberman, MD
author_facet	Brendan M. Holderread, BS Jonathan Liu, MD Austin E. Wininger, MD Joshua D. Harris, MD, FAOA Shari R. Liberman, MD
author_sort	Brendan M. Holderread, BS
title	The Effect of the COVID-19 Pandemic on Orthopaedic Residency Program Social Media Utilization
title_short	The Effect of the COVID-19 Pandemic on Orthopaedic Residency Program Social Media Utilization
title_full	The Effect of the COVID-19 Pandemic on Orthopaedic Residency Program Social Media Utilization
title_fullStr	The Effect of the COVID-19 Pandemic on Orthopaedic Residency Program Social Media Utilization
title_full_unstemmed	The Effect of the COVID-19 Pandemic on Orthopaedic Residency Program Social Media Utilization
title_sort	effect of the covid-19 pandemic on orthopaedic residency program social media utilization
publisher	Wolters Kluwer
publishDate	2021
url	https://doaj.org/article/63f1a1f609594908aebdd533125fa87b
work_keys_str_mv	AT brendanmholderreadbs theeffectofthecovid19pandemiconorthopaedicresidencyprogramsocialmediautilization AT jonathanliumd theeffectofthecovid19pandemiconorthopaedicresidencyprogramsocialmediautilization AT austinewiningermd theeffectofthecovid19pandemiconorthopaedicresidencyprogramsocialmediautilization AT joshuadharrismdfaoa theeffectofthecovid19pandemiconorthopaedicresidencyprogramsocialmediautilization AT sharirlibermanmd theeffectofthecovid19pandemiconorthopaedicresidencyprogramsocialmediautilization AT brendanmholderreadbs effectofthecovid19pandemiconorthopaedicresidencyprogramsocialmediautilization AT jonathanliumd effectofthecovid19pandemiconorthopaedicresidencyprogramsocialmediautilization AT austinewiningermd effectofthecovid19pandemiconorthopaedicresidencyprogramsocialmediautilization AT joshuadharrismdfaoa effectofthecovid19pandemiconorthopaedicresidencyprogramsocialmediautilization AT sharirlibermanmd effectofthecovid19pandemiconorthopaedicresidencyprogramsocialmediautilization
_version_	1718413559634853888

The Effect of the COVID-19 Pandemic on Orthopaedic Residency Program Social Media Utilization

Ejemplares similares