ESTIMATION OF THE QUALITY OF STRATEGIC GOAL-SETTING BASING ON THE ANALYSIS OF THE SYSTEM OF THE INDICES OF PHARMACEUTICAL INDUSTRY DEVELOPMENT IN RUSSIAN FEDERATION

The article presents the estimation of the quality of strategic goal-setting basing on the analysis of the system of indices of the development of Russian pharmaceutical industry. The author offered a technique allowing to compare different scenario approaches of the industry development on the basi...

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Autores principales: M. A. Lyubarskaya, N. S. Klunko
Formato: article
Lenguaje:RU
Publicado: Scientific Сentre for Family Health and Human Reproduction Problems 2014
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Acceso en línea:https://doaj.org/article/6451c1586497425c95076160b4a178c0
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Sumario:The article presents the estimation of the quality of strategic goal-setting basing on the analysis of the system of indices of the development of Russian pharmaceutical industry. The author offered a technique allowing to compare different scenario approaches of the industry development on the basis of goal-setting. An idea about the necessity of significant differences between different scenario approachesfor acknowledge of their strategically importance is theoretically proved in the article. As for practice in the strategic planning proposed method allows to control this process, to reduce expenses for development of strategic plans. In this article we put into scientific circulation and calculated the index of innovation strategic goals of development of pharmaceutical industry of Russian Federation, which amounts to 5,5 % that speaks about the necessity of their correction.