Recommending blue ocean technologies for subcontractors: A framework based on business reports of prime contractors and patents.

Subcontractors depend heavily on their prime contractor and thus find it very risky to enter a new business on their own. This study proposes a framework for these subcontractors to develop blue ocean technologies related to their prime contractor. First, the primary technologies predicted to be pro...

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Autores principales:	Hyunwoo Woo, Sun Woo Lim, So Young Sohn
Formato:	article
Lenguaje:	EN
Publicado:	Public Library of Science (PLoS) 2021
Materias:	Medicine R Science Q
Acceso en línea:	https://doaj.org/article/67060f9053354b12a70e23fedf0f3b2b
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spelling	oai:doaj.org-article:67060f9053354b12a70e23fedf0f3b2b2021-12-02T20:17:50ZRecommending blue ocean technologies for subcontractors: A framework based on business reports of prime contractors and patents.1932-620310.1371/journal.pone.0256157https://doaj.org/article/67060f9053354b12a70e23fedf0f3b2b2021-01-01T00:00:00Zhttps://doi.org/10.1371/journal.pone.0256157https://doaj.org/toc/1932-6203Subcontractors depend heavily on their prime contractor and thus find it very risky to enter a new business on their own. This study proposes a framework for these subcontractors to develop blue ocean technologies related to their prime contractor. First, the primary technologies predicted to be promising are extracted from the business reports of the prime contractor. Sub-technologies are then selected through a patent-based search using keywords and International Patent Classification codes of the primary technologies. From them, blue ocean technologies are proposed by optimizing the weighted mean of the min-max normalized market value, degree of competition in the technology market, and subcontractors' potential technological capabilities for each sub-technology. This study shows that subcontractors can enhance their technology competitiveness by finding a low-risk blue ocean technology. Our empirical research on the subcontractors of a semiconductor firm identified technological patent fields for them to pursue. From our framework, subcontractors can identify blue ocean technologies by considering their prime contractor's future industrial areas and technologies of interest as well as their own technological capabilities. Furthermore, the prime contractors can gain the synergy effect of technology expansion through cooperation.Hyunwoo WooSun Woo LimSo Young SohnPublic Library of Science (PLoS)articleMedicineRScienceQENPLoS ONE, Vol 16, Iss 8, p e0256157 (2021)
institution	DOAJ
collection	DOAJ
language	EN
topic	Medicine R Science Q
spellingShingle	Medicine R Science Q Hyunwoo Woo Sun Woo Lim So Young Sohn Recommending blue ocean technologies for subcontractors: A framework based on business reports of prime contractors and patents.
description	Subcontractors depend heavily on their prime contractor and thus find it very risky to enter a new business on their own. This study proposes a framework for these subcontractors to develop blue ocean technologies related to their prime contractor. First, the primary technologies predicted to be promising are extracted from the business reports of the prime contractor. Sub-technologies are then selected through a patent-based search using keywords and International Patent Classification codes of the primary technologies. From them, blue ocean technologies are proposed by optimizing the weighted mean of the min-max normalized market value, degree of competition in the technology market, and subcontractors' potential technological capabilities for each sub-technology. This study shows that subcontractors can enhance their technology competitiveness by finding a low-risk blue ocean technology. Our empirical research on the subcontractors of a semiconductor firm identified technological patent fields for them to pursue. From our framework, subcontractors can identify blue ocean technologies by considering their prime contractor's future industrial areas and technologies of interest as well as their own technological capabilities. Furthermore, the prime contractors can gain the synergy effect of technology expansion through cooperation.
format	article
author	Hyunwoo Woo Sun Woo Lim So Young Sohn
author_facet	Hyunwoo Woo Sun Woo Lim So Young Sohn
author_sort	Hyunwoo Woo
title	Recommending blue ocean technologies for subcontractors: A framework based on business reports of prime contractors and patents.
title_short	Recommending blue ocean technologies for subcontractors: A framework based on business reports of prime contractors and patents.
title_full	Recommending blue ocean technologies for subcontractors: A framework based on business reports of prime contractors and patents.
title_fullStr	Recommending blue ocean technologies for subcontractors: A framework based on business reports of prime contractors and patents.
title_full_unstemmed	Recommending blue ocean technologies for subcontractors: A framework based on business reports of prime contractors and patents.
title_sort	recommending blue ocean technologies for subcontractors: a framework based on business reports of prime contractors and patents.
publisher	Public Library of Science (PLoS)
publishDate	2021
url	https://doaj.org/article/67060f9053354b12a70e23fedf0f3b2b
work_keys_str_mv	AT hyunwoowoo recommendingblueoceantechnologiesforsubcontractorsaframeworkbasedonbusinessreportsofprimecontractorsandpatents AT sunwoolim recommendingblueoceantechnologiesforsubcontractorsaframeworkbasedonbusinessreportsofprimecontractorsandpatents AT soyoungsohn recommendingblueoceantechnologiesforsubcontractorsaframeworkbasedonbusinessreportsofprimecontractorsandpatents
_version_	1718374348412157952

Recommending blue ocean technologies for subcontractors: A framework based on business reports of prime contractors and patents.

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