Forming impressions of facial attractiveness is mandatory

Abstract First impressions of social traits, such as attractiveness, from faces are often claimed to be made automatically, given their speed and reliability. However, speed of processing is only one aspect of automaticity. Here we address a further aspect, asking whether impression formation is man...

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Autores principales:	Kay L. Ritchie, Romina Palermo, Gillian Rhodes
Formato:	article
Lenguaje:	EN
Publicado:	Nature Portfolio 2017
Materias:	Medicine R Science Q
Acceso en línea:	https://doaj.org/article/681bb9eb03fc42819adfb4d1f1906609
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spelling	oai:doaj.org-article:681bb9eb03fc42819adfb4d1f19066092021-12-02T12:30:16ZForming impressions of facial attractiveness is mandatory10.1038/s41598-017-00526-92045-2322https://doaj.org/article/681bb9eb03fc42819adfb4d1f19066092017-03-01T00:00:00Zhttps://doi.org/10.1038/s41598-017-00526-9https://doaj.org/toc/2045-2322Abstract First impressions of social traits, such as attractiveness, from faces are often claimed to be made automatically, given their speed and reliability. However, speed of processing is only one aspect of automaticity. Here we address a further aspect, asking whether impression formation is mandatory. Mandatory formation requires that impressions are formed about social traits even when this is task-irrelevant, and that once formed, these impressions are difficult to inhibit. In two experiments, participants learned what new people looked like for the purpose of future identification, from sets of images high or low in attractiveness. They then rated middle-attractiveness images of each person, for attractiveness. Even though instructed to rate the specific images, not the people, their ratings were biased by the attractiveness of the learned images. A third control experiment, with participants rating names, demonstrated that participants in Experiments 1 and 2 were not simply rating the people, rather than the specific images as instructed. These results show that the formation of attractiveness impressions from faces is mandatory, thus broadening the evidence for automaticity of facial impressions. The mandatory formation of impressions is likely to have an important impact in real-world situations such as online dating sites.Kay L. RitchieRomina PalermoGillian RhodesNature PortfolioarticleMedicineRScienceQENScientific Reports, Vol 7, Iss 1, Pp 1-8 (2017)
institution	DOAJ
collection	DOAJ
language	EN
topic	Medicine R Science Q
spellingShingle	Medicine R Science Q Kay L. Ritchie Romina Palermo Gillian Rhodes Forming impressions of facial attractiveness is mandatory
description	Abstract First impressions of social traits, such as attractiveness, from faces are often claimed to be made automatically, given their speed and reliability. However, speed of processing is only one aspect of automaticity. Here we address a further aspect, asking whether impression formation is mandatory. Mandatory formation requires that impressions are formed about social traits even when this is task-irrelevant, and that once formed, these impressions are difficult to inhibit. In two experiments, participants learned what new people looked like for the purpose of future identification, from sets of images high or low in attractiveness. They then rated middle-attractiveness images of each person, for attractiveness. Even though instructed to rate the specific images, not the people, their ratings were biased by the attractiveness of the learned images. A third control experiment, with participants rating names, demonstrated that participants in Experiments 1 and 2 were not simply rating the people, rather than the specific images as instructed. These results show that the formation of attractiveness impressions from faces is mandatory, thus broadening the evidence for automaticity of facial impressions. The mandatory formation of impressions is likely to have an important impact in real-world situations such as online dating sites.
format	article
author	Kay L. Ritchie Romina Palermo Gillian Rhodes
author_facet	Kay L. Ritchie Romina Palermo Gillian Rhodes
author_sort	Kay L. Ritchie
title	Forming impressions of facial attractiveness is mandatory
title_short	Forming impressions of facial attractiveness is mandatory
title_full	Forming impressions of facial attractiveness is mandatory
title_fullStr	Forming impressions of facial attractiveness is mandatory
title_full_unstemmed	Forming impressions of facial attractiveness is mandatory
title_sort	forming impressions of facial attractiveness is mandatory
publisher	Nature Portfolio
publishDate	2017
url	https://doaj.org/article/681bb9eb03fc42819adfb4d1f1906609
work_keys_str_mv	AT kaylritchie formingimpressionsoffacialattractivenessismandatory AT rominapalermo formingimpressionsoffacialattractivenessismandatory AT gillianrhodes formingimpressionsoffacialattractivenessismandatory
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Forming impressions of facial attractiveness is mandatory

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