AN OVERVIEW OF RELATIONSHIP MARKETING AND EXAMINATION OF THESIS PROFILES WRITTEN ABOUT THIS TOPIC (2000-2016)
Factors such as globalization, increasing competition, developments in information and communication technologies, changing customer profile, customer service quality and satisfaction expectations have forced businesses to keep pace with the changing era. In this respect, businesses that want to gai...
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| Auteurs principaux: | , |
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| Format: | article |
| Langue: | DE EN FR TR |
| Publié: |
Fırat University
2019
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| Accès en ligne: | https://doaj.org/article/68bd6c1beef34de3bbd6687d19ea43c3 |
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