PERILAKU PEMASARAN NABI MUHAMMAD SAW

Basically marketing is an activity that tries to introduce the goods and services to consumers in order to facilitate them in choosing goods and services that become needs, all these activities should be mutually beneficial to both parties. Marketing activities will not be valid if it was contradict...

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Autor principal:	Agung Gunawan
Formato:	article
Lenguaje:	AR EN ID
Publicado:	Universitas Darussalam Gontor 2013
Materias:	pemasaran marketing perilaku nabi muhammad Islam. Bahai Faith. Theosophy, etc. BP1-610 Economic theory. Demography HB1-3840
Acceso en línea:	http://dx.doi.org/10.21111/iej.v1i2.183 https://doaj.org/article/6b6fcb7212294932b68ba8831adfde17
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spelling	oai:doaj.org-article:6b6fcb7212294932b68ba8831adfde172021-11-08T04:14:22ZPERILAKU PEMASARAN NABI MUHAMMAD SAWhttp://dx.doi.org/10.21111/iej.v1i2.1832460-18962541-5573https://doaj.org/article/6b6fcb7212294932b68ba8831adfde172013-06-01T00:00:00Zhttps://ejournal.unida.gontor.ac.id/index.php/JEI/article/view/183https://doaj.org/toc/2460-1896https://doaj.org/toc/2541-5573Basically marketing is an activity that tries to introduce the goods and services to consumers in order to facilitate them in choosing goods and services that become needs, all these activities should be mutually beneficial to both parties. Marketing activities will not be valid if it was contradicted to Islamic law. While that happens in contemporary times is the marketer has done duping of consumers in order to gain the benefit and win market competition by justifying a variety of ways, even though unlawful manner. The purpose of this discussion is to know about marketing behavior of Islam and the Prophet Muhammad SAW in its business activities. The result of the discussion for the real purpose of marketing was to introduce the actual marketing to customers about the advantages and disadvantages as well as benefits of a product. While the marketing behavior of the Prophet Muhammad put trust, tolerance and generosity, prohibition of exploitation, honesty, fairness and away against injustice, facilitate and provide relief as a basis for business success. Agung GunawanUniversitas Darussalam Gontorarticlepemasaranmarketingperilakunabi muhammadIslam. Bahai Faith. Theosophy, etc.BP1-610Economic theory. DemographyHB1-3840ARENIDIslamic Economics Journal, Vol 1, Iss 2, Pp 237-254 (2013)
institution	DOAJ
collection	DOAJ
language	AR EN ID
topic	pemasaran marketing perilaku nabi muhammad Islam. Bahai Faith. Theosophy, etc. BP1-610 Economic theory. Demography HB1-3840
spellingShingle	pemasaran marketing perilaku nabi muhammad Islam. Bahai Faith. Theosophy, etc. BP1-610 Economic theory. Demography HB1-3840 Agung Gunawan PERILAKU PEMASARAN NABI MUHAMMAD SAW
description	Basically marketing is an activity that tries to introduce the goods and services to consumers in order to facilitate them in choosing goods and services that become needs, all these activities should be mutually beneficial to both parties. Marketing activities will not be valid if it was contradicted to Islamic law. While that happens in contemporary times is the marketer has done duping of consumers in order to gain the benefit and win market competition by justifying a variety of ways, even though unlawful manner. The purpose of this discussion is to know about marketing behavior of Islam and the Prophet Muhammad SAW in its business activities. The result of the discussion for the real purpose of marketing was to introduce the actual marketing to customers about the advantages and disadvantages as well as benefits of a product. While the marketing behavior of the Prophet Muhammad put trust, tolerance and generosity, prohibition of exploitation, honesty, fairness and away against injustice, facilitate and provide relief as a basis for business success.
format	article
author	Agung Gunawan
author_facet	Agung Gunawan
author_sort	Agung Gunawan
title	PERILAKU PEMASARAN NABI MUHAMMAD SAW
title_short	PERILAKU PEMASARAN NABI MUHAMMAD SAW
title_full	PERILAKU PEMASARAN NABI MUHAMMAD SAW
title_fullStr	PERILAKU PEMASARAN NABI MUHAMMAD SAW
title_full_unstemmed	PERILAKU PEMASARAN NABI MUHAMMAD SAW
title_sort	perilaku pemasaran nabi muhammad saw
publisher	Universitas Darussalam Gontor
publishDate	2013
url	http://dx.doi.org/10.21111/iej.v1i2.183 https://doaj.org/article/6b6fcb7212294932b68ba8831adfde17
work_keys_str_mv	AT agunggunawan perilakupemasarannabimuhammadsaw
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PERILAKU PEMASARAN NABI MUHAMMAD SAW

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